Trackist

All 10 target keywords (e.g., "workout planner", "fitness tracker") show "rank not ranked" despite decent traffic (46‑81) and moderate difficulty (25‑69). Without ranking, the app receives virtually no organic traffic.

The app currently has a 0.0 rating with no reviews, which hurts both conversion and algorithmic trust. New users are less likely to download a rating‑less app, and Apple’s ranking factors weight user feedback heavily.

The description highlights a unique social workout‑sharing angle that few fitness apps emphasize. Embedding this USP in the title, subtitle, and keyword field can differentiate Trackist and capture niche traffic.

A 50% quality score suggests missing or sub‑optimal assets (screenshots, preview video, app icon). Apple’s algorithm rewards high‑quality visuals; improving them can boost the quality component and user conversion.

Trackist is not ranking in the Health & Fitness category at all. Optimizing the subtitle and adding category‑specific keywords (e.g., "gym tracker", "training log") can help the app appear in category charts once rankings improve.

The audit shows no direct competitors, indicating a gap in competitor research. Mapping indirect competitors (e.g., Strong, JEFIT) will reveal keyword gaps and content ideas to outrank them.