Flow: Expense tracker

The app achieved a 100% quality score, indicating strong performance, crash stability, and compliance with App Store guidelines. Leverage this by highlighting reliability in marketing assets.

Rating is 5.0 but based on 0 reviews, which signals low user engagement and hurts credibility. Implement in‑app prompts after key milestones to solicit 5‑star reviews.

Only 1 of the top 10 target keywords (finance tracker) ranks at #71; the other high‑traffic keywords (expense tracker, budget planner, etc.) are not ranked at all. This drives the 4% keyword score and 8/100 visibility.

The current title "Flow" does not contain any high‑traffic finance terms. Adding a keyword like "Expense Tracker" or "Budget Tracker" to the title or subtitle can capture up to 71% traffic for those terms without exceeding the 30‑character limit.

The keyword field is under‑utilized; incorporate medium‑difficulty, high‑traffic terms such as "expense tracker" (traffic 71, diff 53), "budget planner" (traffic 59, diff 63), and "money manager" (traffic 66, diff 59) to improve rankings for multiple queries.

Competitor "Money Manager" is ahead with only 1 shared keyword. By targeting additional shared keywords and differentiating with open‑source/offline features, Flow can capture users seeking privacy‑focused finance apps.