How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| lila | #3 | |||||
| interior design | Not ranked | — | — | |||
| home decor | Not ranked | — | — | |||
| furniture shopping | Not ranked | — | — | |||
| room decor ideas | Not ranked | — | — | |||
| interior decorating | Not ranked | — | — | |||
| home furnishing | Not ranked | — | — | |||
| design my room | Not ranked | — | — | |||
| curated shopping | Not ranked | — | — | |||
| home inspiration | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
Health & Fitness
Entertainment
Occurrence count shows how many keywords each competitor appears on
Shopping chart position
Temu: Shop Like a Billionaire
Amazon Shopping
SHEIN - Shopping Online
Whatnot: Shop, Sell, Connect
Shop: All your favorite brands
Walmart: Shopping & Savings
Depop - Buy & Sell Clothes
eBay online shopping & selling
Costco
Capital One Shopping: Save Now
AliExpress - Shopping App
Alibaba.com
Etsy: Shop Home, Style & More
Target: Shop. Style. Save.
Affirm: Buy now, pay over time
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Lila’s ASO performance is critically low with a 13/100 visibility score, largely due to poor keyword rankings and zero user reviews. The immediate priority is to broaden keyword coverage and boost social proof to improve discoverability.
The brand keyword "lila" ranks #3 with traffic 57, indicating strong brand recall. Leverage this by keeping the name prominent in the title and using it as a seed for other keyword expansions.
Only 1 of 10 target keywords ranks (14% keyword score). High‑traffic terms like "interior design" (traffic 54) and "home decor" (traffic 70) are not ranked, costing potential visibility.
The app has a 0.0 rating with no reviews, dragging the Quality Score to 50% and reducing conversion. Users are unlikely to download an app without social proof.
Add high‑traffic, moderate‑difficulty keywords to the 100‑character keyword field: "interior design", "home decor", "furniture shopping", "room decor ideas", "design my room". This directly targets the top unranked terms identified in the audit.
Current screenshots and description lack clear calls‑to‑action and visual proof of community curation. Introduce 5‑step screenshots plus a 15‑second preview video showcasing real user‑curated rooms to boost install rate.
Competitor "Lila: Perimenopause Diet" shares one keyword and ranks ahead. Set up a weekly competitor keyword tracker to capture any emerging terms and adjust Lila’s keyword list accordingly.
Actionable recommendations to improve your visibility
Your description is 2805 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
You have 3 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 13/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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