Lila - Curated for you

The brand keyword "lila" ranks #3 with traffic 57, indicating strong brand recall. Leverage this by keeping the name prominent in the title and using it as a seed for other keyword expansions.

Only 1 of 10 target keywords ranks (14% keyword score). High‑traffic terms like "interior design" (traffic 54) and "home decor" (traffic 70) are not ranked, costing potential visibility.

The app has a 0.0 rating with no reviews, dragging the Quality Score to 50% and reducing conversion. Users are unlikely to download an app without social proof.

Add high‑traffic, moderate‑difficulty keywords to the 100‑character keyword field: "interior design", "home decor", "furniture shopping", "room decor ideas", "design my room". This directly targets the top unranked terms identified in the audit.

Current screenshots and description lack clear calls‑to‑action and visual proof of community curation. Introduce 5‑step screenshots plus a 15‑second preview video showcasing real user‑curated rooms to boost install rate.

Competitor "Lila: Perimenopause Diet" shares one keyword and ranks ahead. Set up a weekly competitor keyword tracker to capture any emerging terms and adjust Lila’s keyword list accordingly.