Rovo - Daily Word Game

Only 1 of the top 10 target keywords ("rovo") ranks at #11 with a traffic potential of 63, while all other high‑traffic keywords (e.g., "word game", "daily puzzle") are not ranked. This drags the Keywords Score down to 12%. Prioritize integrating these high‑traffic, moderate‑difficulty terms into the title, subtitle, and keyword field.

The app currently has a 0.0 rating with 0 reviews, which harms both conversion and algorithmic trust. Lack of social proof also prevents the app from qualifying for featured placements in the App Store.

Keywords like "letter game" (traffic 75, difficulty 43) and "daily challenge" (traffic 46, difficulty 43) have moderate search volume and relatively low competition. Adding them to the keyword list can quickly improve rankings.

The current title "Rovo - Daily Word Game" only captures one primary keyword. Adding a secondary keyword such as "Puzzle" or "Word Search" can increase discoverability without exceeding the 30‑character limit.

The description highlights a daily puzzle that resets at midnight, a feature that aligns with high‑traffic terms like "daily puzzle" and "daily challenge". Emphasize this hook in promotional graphics to improve conversion rates.

Charts Score is 0% because the app lacks sufficient installs. A targeted user‑acquisition push (e.g., Apple Search Ads on the keywords "word game" and "puzzle game") can generate the install velocity needed to appear in the Games charts.