This audit was generated on March 10, 2026
The data may no longer be up to date.
This audit was generated on March 10, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| macrolens | #1 | — |  |     | ||
| ai calorie tracker | Not ranked | — | — |      | ||
| food photo calorie counter | Not ranked | — | — |    | ||
| nutrition scanner | Not ranked | — | — |    | ||
| macro tracker | Not ranked | — | — |     | ||
| calorie counter ai | Not ranked | — | — |  | ||
| nutrition tracker | Not ranked | — | — |   | ||
| food tracker | Not ranked | — | — |  | ||
| macro calculator | Not ranked | — | — |   | ||
| ai nutrition app | Not ranked | — | — | |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Health & Fitness chart position
Planet Fitness
Finch: Self-Care Pet
Yuka - Food & Cosmetic Scanner
Blood Pressure Tracker
AllTrails: Hike, Bike & Run
Lazy exercise at home
healow
Step Tracker Launcher
FunSteps
Motivation - Daily quotes
MyFitnessPal: Calorie Counter
Blood Pressure Log
Flo Ovulation & Period Tracker
Step Counter - Pedometer
BitePal: AI Calorie Counter
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
MacroLens has a strong brand keyword rank but suffers from minimal overall keyword coverage, zero reviews, and low visibility. Immediate focus should be on expanding keyword rankings and building social proof to lift the visibility score.
Only 1 of the top 10 target keywords (macrolens) is ranked (rank 1). High‑traffic keywords such as "ai calorie tracker" (traffic 82) and "food photo calorie counter" (traffic 52) are not ranked, dragging the Keywords Score to 16%. Expand keyword usage in title, short description, and full description to capture this demand.
The app currently has no ratings or reviews, resulting in a 0‑star rating and no social proof, which heavily impacts click‑through and conversion rates. Implement in‑app prompts after meal logging to solicit 4‑5 star reviews and encourage users to leave feedback.
The current title "MacroLens: AI Calorie Tracker" includes one high‑traffic keyword but omits others like "food photo" and "nutrition scanner". Re‑format the title to "MacroLens AI Food Photo Calorie Tracker" (max 30 characters) to capture additional search volume without exceeding length limits.
The brand term "macrolens" ranks #1 with traffic 48 and low difficulty (36), indicating strong brand awareness. Leverage this by reinforcing the brand in the short description and visual assets to maintain that top position while expanding to broader terms.
The first 500 characters lack many high‑traffic terms (e.g., "macro tracker", "nutrition scanner", "calorie counter ai"). Rewrite the description to naturally embed at least 5 of the top 10 keywords, using bullet points and bolded headings for readability.
Current screenshots and icon provide no keyword‑rich captions. Add 5 localized screenshots highlighting "AI Photo Scan", "Macro Calculator", and "Nutrition Scanner" with overlay text containing those keywords to improve conversion and aid keyword relevance.
Actionable recommendations to improve your visibility
Your description is 3764 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 14/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Common questions about this ASO audit.
MacroLens: AI Calorie Tracker has a visibility score of 14 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 10, 2026.
MacroLens: AI Calorie Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of MacroLens: AI Calorie Tracker are MacroLens AI. These apps appear next to MacroLens: AI Calorie Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
MacroLens: AI Calorie Tracker is listed in the Health & Fitness category on the Google Play.
Based on this audit, MacroLens: AI Calorie Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to MacroLens: AI Calorie Tracker.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US