Stökk

The app’s own name "stökk" ranks #1 with 32 daily traffic and a low difficulty of 18, giving a solid anchor for ASO. Leverage this by ensuring the exact brand keyword appears in the title and subtitle consistently across all locales.

Rating is 0.0 with 0 reviews, contributing to the 50% Quality Score. Lack of social proof hurts conversion and Apple’s algorithmic weighting. Implement an in‑app prompt after a successful inventory entry to solicit 5‑star reviews.

Quality Score is only 50%, indicating absent or low‑quality screenshots, video, and possibly an outdated icon. Add 5 high‑resolution screenshots and a 15‑second preview video that showcase barcode scanning and printable labels to boost the score.

Keywords like "food inventory" (traffic 63, difficulty 41), "pantry tracker" (traffic 55, diff 37), and "grocery list" (traffic 71, diff 76) are not ranked at all. Incorporate these exact phrases into the subtitle, keyword field, and description to capture additional traffic.

Competitor Shelfs ranks ahead and shares at least one keyword with Stökk. Conduct a competitor keyword gap analysis to identify the shared keyword(s) and add them to Stökk’s keyword list, while also targeting unique long‑tail terms like "barcode scanner food" (traffic 52).