This audit was generated on March 16, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| pour decisions | #5 | |||||
| wine pairing | #16 | |||||
| menu wine | #29 | |||||
| dinner party wine | #39 | |||||
| food wine | #46 | |||||
| wine match | #46 | |||||
| sommelier | #61 | |||||
| wine selector | #93 | |||||
| wine scanner | Not ranked | — | — | |||
| wine recommendations | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Pour Decisions has a low overall visibility score (34/100) with decent brand keyword rankings but suffers from no user ratings, poor chart presence, and limited keyword coverage. Immediate focus should be on boosting credibility and expanding keyword optimization to improve rankings.
The exact app name "pour decisions" ranks #5 with moderate traffic (36) and difficulty (36), showing strong brand recognition. Leverage this by keeping the title consistent and ensuring the brand keyword remains prominent.
The app has 0 reviews and a 0.0 rating, which heavily impacts trust and conversion. Implement in‑app prompts after successful pairings to encourage 4‑5 star reviews and aim for at least 30 reviews within the next month.
Only 8 of the top 10 analyzed keywords are ranked; high‑traffic terms like "wine scanner" and "wine recommendations" are not ranked at all. Add these to the 100‑character keyword field and consider a subtitle tweak to capture them.
Charts score is 0% (no rankings in global or category charts), indicating the app is not appearing in top charts for any key term. Improving rankings for "wine pairing" (currently #16) and expanding to new keywords will help break into charts.
The subtitle currently lacks secondary keywords. Updating it to something like "Wine Pairing • Food & Wine Scanner • Free Sommelier Advice" can capture additional traffic and improve relevance for unranked terms.
Actionable recommendations to improve your visibility
Your description is 3650 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Pour Decisions - Wine Pairing has a visibility score of 34 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 16, 2026.
Pour Decisions - Wine Pairing is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Pour Decisions - Wine Pairing are Wine Access, Make Pour Decisions, Pour Decisions App. These apps appear next to Pour Decisions - Wine Pairing on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Pour Decisions - Wine Pairing is listed in the Food & Drink category on the Apple App Store.
Based on this audit, Pour Decisions - Wine Pairing should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Pour Decisions - Wine Pairing.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.