How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| masroofati | #1 | — | ||||
| expense tracker | Not ranked | — | — | |||
| budget planner | Not ranked | — | — | |||
| spending tracker | Not ranked | — | — | |||
| personal finance | Not ranked | — | — | |||
| money manager | Not ranked | — | — | |||
| financial tracker | Not ranked | — | — | |||
| budget tracker | Not ranked | — | — | |||
| expense manager | Not ranked | — | — | |||
| offline budget | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Reference
Occurrence count shows how many keywords each competitor appears on
Finance chart position
Cash App
PayPal - Pay, Send, Save
Kalshi: Trade News & Sports
Venmo
Capital One Mobile
Chime – Mobile Banking
OnePay – Mobile Banking
TurboTax: File Your Tax Return
Klarna: Smarter everyday money
Chase Mobile®: Bank & Invest
Intuit Credit Karma
Rocket Mortgage
Progressive
Fidelity Investments
Rocket Money - Bills & Budgets
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Masroofati currently enjoys a strong brand presence with its own keyword ranking #1, but its overall ASO performance is low (16/100) due to poor keyword coverage, no rankings in its Finance category, and zero user reviews.
The app ranks #1 for the exact brand keyword "masroofati" with traffic 51 and difficulty 30, showing good brand awareness. Leverage this by keeping the brand name prominently in the title and subtitle.
Only 1 of the top 10 target keywords is ranked (10% keyword score). High‑traffic terms like "expense tracker" (traffic 71) and "budget planner" (traffic 59) are not captured, causing low discoverability.
The app has 0.0 rating with no reviews, which harms trust and conversion. Apple’s algorithm also favors apps with recent positive feedback.
Incorporate high‑traffic, medium‑difficulty keywords such as "Expense Tracker" and "Budget Planner" into the title (max 30 characters) or subtitle (max 30 characters) to boost keyword relevance without sacrificing brand identity.
Add 5–7 relevant keywords (e.g., expense tracker, budget planner, spending tracker, money manager, financial tracker) to the keyword field, focusing on terms with traffic >60 and difficulty <55 to improve keyword score.
Create localized screenshots highlighting the privacy‑first USP and key features (expense tracking, budgeting). Prompt users to leave a rating after a successful budgeting session to start building a review base.
Actionable recommendations to improve your visibility
Your description is 2534 characters, providing good keyword density and information for users.
10 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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