How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| pawsitive | #1 | — | ||||
| vet visit log | #76 | |||||
| pet health records | #81 | |||||
| pet food tracker | #87 | |||||
| dog health log | #89 | |||||
| pet health tracker | Not ranked | — | — | |||
| cat care app | Not ranked | — | — | |||
| pet medication reminder | Not ranked | — | — | |||
| pet weight tracker | Not ranked | — | — | |||
| dog walk gps | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Pawsitive has a flawless quality score but its visibility is hampered by weak keyword coverage and zero user reviews, resulting in a low overall visibility score of 17/100. The top priority is to broaden and optimize the keyword strategy while building social proof to improve rankings.
The app achieved a 100% quality score, indicating excellent stability, performance, and compliance. This foundation ensures any traffic you acquire will have a high chance of conversion.
Only 5 of the 10 analyzed keywords rank (e.g., 'pawsitive' #1, but core terms like 'pet health tracker' and 'cat care app' are not ranked). This limits discoverability for high‑traffic searches (traffic 44‑50).
The app shows a 5.0 rating with 0 reviews, providing no social proof for prospective users. Lack of reviews can reduce conversion rates and affect App Store algorithmic weighting.
Keywords that already rank low (e.g., 'dog health log' #89, traffic 41) can be pushed higher by adding them to the subtitle, description, and keyword field, and by increasing usage frequency within the app content.
The app is not ranked in the Lifestyle category. Moving to a more relevant primary category such as Health & Fitness or adding a secondary category could surface the app to users searching for pet health tools.
Actionable recommendations to improve your visibility
Your description is 2928 characters, providing good keyword density and information for users.
10 screenshots give users a comprehensive view of your app.
Your 5.0 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 17/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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