Merlot Receipts

The exact‑match keyword "merlot receipts" ranks #1 with a traffic potential of 58 and moderate difficulty (35), giving the app a solid foothold for brand‑related searches.

The app scores 100% on quality, indicating strong performance, stability, and compliance, which can be leveraged in marketing and user acquisition.

Only 2 of the top 10 target keywords rank (brand keyword and receipt organizer at #99). High‑traffic keywords like "receipt scanner" (traffic 77) and "expense tracker" (traffic 71) are not ranked, severely limiting discoverability.

The app is not ranked in the Utilities category, which prevents it from appearing in category charts and reduces organic exposure to relevant users.

Add the top‑traffic, moderate‑difficulty keywords (e.g., receipt scanner, expense tracker, scan receipts, business expenses) to the 100‑character keyword field, prioritizing those with difficulty ≤45 to improve ranking potential.

Incorporate the missing high‑traffic terms naturally into the subtitle and first 250 characters of the description to boost relevance signals without keyword stuffing.