This audit was generated on March 25, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
8
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| ai rephraser | #5 | |||||
| essay rewriter | #5 | |||||
| paraphrasing tool | #6 | |||||
| rephrasing tool | #6 | |||||
| paraphrase | #7 | |||||
| paraphraser | #7 | |||||
| rewrite sentences | #7 | |||||
| rephraser | #10 | |||||
| grammar checker | #48 | |||||
| reword | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
Productivity chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The app enjoys strong keyword visibility (94% score, 8/10 top‑ranked keywords) but suffers from low quality metrics (50% quality score, 3.8 rating) and no chart presence. Immediate focus should be on boosting app quality, reviews, and conversion assets to translate keyword strength into higher rankings.
Eight of the top‑10 target keywords rank within the top 10 positions (e.g., "paraphrase" rank 7, "ai rephraser" rank 5). This drives strong organic traffic potential and should be maintained.
The overall quality score is only 50%, reflecting issues such as crashes, slow load times, or poor UI. This hampers conversion and can cause drops in keyword rankings.
With only 99 reviews and a 3.8‑star rating, the app lacks social proof. Competitors like QuillBot have higher ratings, influencing user trust and store algorithm favorability.
Keywords like "reword" (traffic 71) and "grammar checker" (traffic 56) are either unranked or far down the list (rank 48). Incorporating them into the title, short description, and long description can capture additional traffic.
The app currently has a 0% charts score (not appearing in global or category charts). Improving conversion assets and user experience can push the app into the top‑200 charts, unlocking extra visibility.
Competitors such as QuillBot and Paraphrasing Tool rank ahead with similar keywords. Highlight unique features (e.g., offline mode, bulk paraphrasing, plagiarism check) in the description and screenshots to stand out.
Actionable recommendations to improve your visibility
Your description is 2941 characters, providing good keyword density and information for users.
Ranking in top 10 for 7 keyword(s): paraphraser, paraphrasing tool, ai rephraser.
Score of 73/100 indicates solid app store presence.
A 3.8 rating may deter potential users. Focus on fixing bugs and improving UX.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Paraphrase: AI Rewriter Tool has a visibility score of 73 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 25, 2026.
Paraphrase: AI Rewriter Tool is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 8 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Paraphrase: AI Rewriter Tool are Paraphrase Tool - AI Rewriter, Paraphrasing Tool, QuillBot: AI Writing Assistant. These apps appear next to Paraphrase: AI Rewriter Tool on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Paraphrase: AI Rewriter Tool is listed in the Productivity category on the Google Play.
Based on this audit, Paraphrase: AI Rewriter Tool should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Paraphrase: AI Rewriter Tool.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.