How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
7
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| closercoach | #1 | — | ||||
| sales coach | #1 | — | ||||
| ai sales training | #1 | — | ||||
| sales challenges | #1 | — | ||||
| sales roleplay | #1 | — | ||||
| sales training apps | #1 | — | ||||
| ai sales coach app | #1 | — | ||||
| sales skills | #55 | |||||
| ai coaching | #56 | |||||
| sales confidence | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
Business
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Education
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Shopping
Occurrence count shows how many keywords each competitor appears on
Education chart position
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Personalized insights generated by our AI
CloserCoach demonstrates exceptional keyword optimization with 7/10 ranked keywords in position 1, including high-value terms like 'ai sales coach app' (traffic 46). However, the complete absence of category chart rankings despite an 80/100 visibility score indicates a critical discoverability gap—strong search performance isn't translating to browse visibility.
The app owns 'closercoach' (rank 1, traffic 44) and has successfully secured top positions for 7 high-intent keywords including 'sales coach', 'ai sales training', and 'ai sales coach app'—the latter being the highest traffic term (46) in the portfolio. This creates a strong defensive moat against competitors.
Despite 100% quality score and strong keyword performance, the app shows 'not ranked' in Education category with 0% charts score. This suggests algorithmic factors preventing category placement—possibly insufficient download velocity, engagement metrics, or metadata issues.
'sales skills' (rank 55, traffic 30) and 'ai coaching' (rank 56, traffic 37) are significantly underperforming despite moderate difficulty. These represent larger addressable markets being left to competitors like Vaib Assistant and SalesMail®.
'sales confidence' (traffic 29, difficulty 27) is unranked despite being the easiest target in the analyzed set. This low-difficulty, relevant term should be prioritized for quick wins, especially given the app's value proposition around confidence building.
With only 3 shared keywords against CloseHer (the most visible competitor) and all direct competitors positioned 'behind' or minimally 'ahead', there's opportunity to expand keyword overlap and capture their traffic through enhanced metadata and creative optimization.
The Education category placement may be suboptimal for a B2B/professional tool. Testing Business > Sales or Productivity categories could improve chart visibility and user intent alignment, given the sales-focused feature set.
Actionable recommendations to improve your visibility
Your description is 1552 characters, providing good keyword density and information for users.
Your 4.7 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 5 keyword(s): ai sales training, sales challenges, sales roleplay.
Score of 80/100 indicates solid app store presence.
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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