How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| the walk | #1 | — | ||||
| fitness game | #5 | |||||
| walking challenge | #9 | |||||
| walking motivation | #14 | |||||
| walk tracker | #31 | |||||
| walking tracker | #47 | |||||
| walking app | #47 | |||||
| pedometer | Not ranked | — | — | |||
| step counter | Not ranked | — | — | |||
| activity tracker | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
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Game Action
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Occurrence count shows how many keywords each competitor appears on
Health & Fitness chart position
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BitePal: AI Calorie Counter
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The Walk has solid brand strength with a #1 rank for its name, but its overall visibility suffers from missing core keywords and zero chart rankings. Immediate focus should be on expanding keyword coverage and enhancing store assets to boost organic discovery and conversion.
The app ranks #1 for "the walk" (traffic 45, difficulty 46), providing a strong anchor for discovery and brand recognition.
Critical terms like "pedometer" (traffic 88, difficulty 72), "step counter" (traffic 81, difficulty 74) and "activity tracker" (traffic 78, difficulty 44) have no ranking, cutting off large search volume.
Charts Score is 0% and the app is not listed in the Health & Fitness category, meaning it misses browse‑section traffic entirely.
Add top unranked keywords to the title and short description (e.g., "Pedometer & Step Counter") while staying within character limits to improve relevance and keyword rankings.
Quality Score is 78%; updating screenshots, adding a short gameplay video, and highlighting the NHS partnership can raise conversion rates and overall quality rating.
Competitors ahead rank for "walking app" and "walking tracker". Optimize the description for these terms and include feature comparisons to capture their audience.
Actionable recommendations to improve your visibility
Your description is 1725 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 1 keyword(s): walking challenge.
Score of 69/100 indicates solid app store presence.
No significant issues found
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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