This audit was generated on March 29, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| expense minder | #1 | — | ||||
| expense tracker | Not ranked | — | — | |||
| budget tracker | Not ranked | — | — | |||
| spending tracker | Not ranked | — | — | |||
| daily expense | Not ranked | — | — | |||
| monthly budget | Not ranked | — | — | |||
| money manager | Not ranked | — | — | |||
| personal finance | Not ranked | — | — | |||
| offline budget | Not ranked | — | — | |||
| expense log | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Productivity
Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Expense Minder ranks #1 for its exact brand keyword but suffers from extremely low overall visibility (19/100) due to a narrow keyword set and no chart rankings. The app’s high quality score (88%) and solid rating (4.3) are strengths that can be leveraged to boost installs and keyword rankings.
The app holds the #1 position for "expense minder" with 65 search traffic and moderate difficulty (42), indicating strong brand recognition. Maintain this rank while expanding to broader terms.
Only 1 of the top 10 target keywords is ranked; high‑traffic terms like "expense tracker" (80 traffic) and "budget tracker" (75 traffic) are absent, causing missed exposure. The current keyword list needs expansion and optimization.
Charts Score is 0%, meaning the app has no placement in global or category charts, which heavily impacts discoverability on Google Play. This stems from low install velocity and lack of promotional assets.
The short description and long description lack many high‑traffic keywords (e.g., "personal finance", "money manager"). Integrating these naturally can improve relevance for 4‑6 of the top 10 keywords.
With only 64 reviews, the app’s 4.3 rating is decent but low review count limits trust signals. A targeted in‑app prompt to gather 20‑30 new 5‑star reviews can raise social proof and assist ranking.
Competitor "Money Minder - Expense Tracker" shares only one keyword and is currently behind. By outranking them for shared terms (e.g., "expense tracker") and adding unique high‑traffic keywords, you can capture their audience.
Actionable recommendations to improve your visibility
Your description is 2154 characters, providing good keyword density and information for users.
8 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Expense Minder – Money Log has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 29, 2026.
Expense Minder – Money Log is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Expense Minder – Money Log are Money Minder - Expense Tracker. These apps appear next to Expense Minder – Money Log on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Expense Minder – Money Log is listed in the Finance category on the Google Play.
Based on this audit, Expense Minder – Money Log should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Expense Minder – Money Log.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.