This audit was generated on April 1, 2026
The data may no longer be up to date.
This audit was generated on April 1, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| unitto | #1 | — |  |     | ||
| widget calculator | #27 |  |  |      | ||
| unit converter | #28 |  |  |      | ||
| calculator | #32 |  |  |     | ||
| currency converter | Not ranked | — | — |      | ||
| date calculator | Not ranked | — | — |      | ||
| scientific calculator | Not ranked | — | — |      | ||
| time converter | Not ranked | — | — |      | ||
| bmi calculator | Not ranked | — | — |      | ||
| fraction calculator | Not ranked | — | — |     |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Unitto has a strong foundation with a top‑ranked brand keyword, a solid 4.4 rating, and an 88% quality score, but its overall visibility is low (37/100) due to limited keyword coverage and no category ranking.
The brand term "unitto" ranks #1 with 67 traffic and low difficulty (32), securing a reliable discovery source. Leverage this by keeping the brand name prominent in the title and short description.
Only 4 of the 10 target keywords are ranked; high‑traffic terms like "currency converter" (traffic 77) and "scientific calculator" (traffic 75) are missing, both with difficulty >85. This limits organic reach dramatically.
The app is not ranked in the Tools category, meaning category‑based browsing traffic is absent. This often stems from insufficient category‑relevant keywords and low install velocity in that segment.
Incorporate high‑traffic, medium‑difficulty keywords such as "unit converter" and "currency converter" into the 30‑character title (e.g., "Unitto: Calculator & Unit Converter") and the 80‑character short description. This can boost rankings for those terms without harming brand visibility.
Rewrite the first 500 characters to naturally embed the missing top keywords (currency converter, scientific calculator, date calculator, time converter, BMI calculator). Use bullet points with the exact phrases to improve relevance signals.
Competitors ahead on "unit converter" and "currency converter" emphasize extensive unit lists and offline rates. Add a highlighted feature section (e.g., "600+ units, offline rates for 150 currencies") and update screenshots to showcase these strengths.
Actionable recommendations to improve your visibility
Your description is 1865 characters, providing good keyword density and information for users.
20 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Unitto — calculator, converter has a visibility score of 37 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 1, 2026.
Unitto — calculator, converter is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Unitto — calculator, converter are All-In-One Calculator, Graphing Scientific Calculator, Fraction Calculator + Decimals. These apps appear next to Unitto — calculator, converter on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Unitto — calculator, converter is listed in the Tools category on the Google Play.
Based on this audit, Unitto — calculator, converter should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Unitto — calculator, converter.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US