Fogbreaker: Step Tracker

The app’s brand keyword "fogbreaker" ranks #1 with low difficulty (28) and modest traffic (40), showing strong brand recognition. Leverage this position by keeping the brand term in the title and using it in promotional assets.

Key fitness terms such as "step tracker", "walking tracker", and "pedometer" have high search traffic (79‑82) but the app is not ranked for any of them, and their difficulty scores range from 47‑85. This is the primary reason for the 15% keyword score.

The app currently has 0.0 rating and no reviews, which heavily penalizes quality score and conversion rate. Apple’s algorithm favors apps with social proof, especially in Health & Fitness.

Add high‑traffic terms to the title/subtitle (e.g., "Fogbreaker: Step Tracker & Pedometer") to capture searches for "step tracker" (traffic 79, difficulty 56) and "pedometer" (traffic 71, difficulty 85) without exceeding the 30‑character limit for the title.

The first 500 characters lack keyword density. Insert top‑performing phrases like "step counter", "walking map" and "explore steps" naturally throughout the description to improve relevance for those 40‑82 traffic keywords.

Add high‑resolution screenshots, an App Store video, and a clear call‑to‑action for users to leave a rating. Visual assets improve conversion, while reviews boost the quality score toward the 50% target.