D.Waste

The app ranks #1 for the exact brand keyword "d.waste" with a traffic score of 70, indicating strong brand recognition. Keep this keyword in the title and maintain its prominence in metadata.

Only 2 of the 10 analyzed keywords are ranked (d.waste #1, waste sorter #3) despite high traffic potential (e.g., recycling scanner traffic 51, difficulty 40). This limits discoverability across relevant searches.

Keywords such as "recycling scanner" (traffic 51, difficulty 40) and "ai recycling" (traffic 43, difficulty 37) are unranked but have moderate competition. Incorporate them into the subtitle, keyword field, and in‑app copy to capture this demand.

The app is not ranked in the Education category, which reduces exposure to users browsing by category. Adjust the primary category or add a secondary category (e.g., Lifestyle) that aligns with recycling utilities.

Competitors like Too Good To Go and Whaleys Bins share only one keyword each with D.Waste, indicating untapped keyword space. Conduct a competitor keyword gap analysis and adopt the missing high‑volume terms they rank for.

A 5.0 rating with 0 reviews signals lack of social proof, which can deter new installs. Prompt early users for ratings and showcase testimonials in the description to boost credibility.