This audit was generated on April 7, 2026
The data may no longer be up to date.
This audit was generated on April 7, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| word balloons | #1 | — |  |     | ||
| word connect | Not ranked | — | — |      | ||
| word search | Not ranked | — | — |      | ||
| word puzzle | Not ranked | — | — |    | ||
| crossword | Not ranked | — | — |     | ||
| anagram | Not ranked | — | — |      | ||
| word game | Not ranked | — | — |   | ||
| word find | Not ranked | — | — |   | ||
| brain training | Not ranked | — | — |      | ||
| vocabulary | Not ranked | — | — |      |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Game Word
Occurrence count shows how many keywords each competitor appears on
Game Word chart position
Solitaire Associations Journey
Zen Word® - Relax Puzzle Game
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Word Search Explorer
Word Search - Word Puzzle Game
Word Connect Association
Crossword Go!
Word Solitaire Now!
Associations - Colorwood Game
Wordscapes: Word puzzle game
Wordle!
Crossword Master - Word Puzzle
NYT Games: Wordle & Crossword
Hangman Words:Two Player Games
Word Sort Fun!
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Word Balloons ranks #1 for its brand keyword but fails to rank for any high‑traffic generic terms, resulting in a low visibility score (18/100). The primary focus should be expanding keyword coverage in the title, short description, and long description to capture traffic for terms like "word search" and "word puzzle".
The app already ranks #1 for the exact brand term "word balloons" with a traffic value of 60 and moderate difficulty (37), providing a solid foundation to leverage in metadata.
9 out of 10 target keywords (e.g., word search, word puzzle, crossword) have no ranking despite combined traffic > 600 and difficulty below 90, indicating missed discovery opportunities.
The current title only contains the brand term. Google Play uses the title and short description for keyword relevance, so the app isn’t exposing high‑traffic terms to the algorithm.
The first 500 characters lack many target keywords. Integrating phrases like "word search", "word connect", and "crossword" naturally can improve relevance for those queries.
Quality score is decent (75%) but the app is not charting. Updating the icon, feature graphic, and screenshots to highlight the hybrid gameplay and running A/B tests can boost click‑through rates and organic installs.
Actionable recommendations to improve your visibility
12 screenshots give users a comprehensive view of your app.
Your 4.6 star rating builds user trust and improves conversion rates.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 18/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Word Balloons: Fun Word Puzzle has a visibility score of 18 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 7, 2026.
Word Balloons: Fun Word Puzzle is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Word Balloons: Fun Word Puzzle are BalloonWord. These apps appear next to Word Balloons: Fun Word Puzzle on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Word Balloons: Fun Word Puzzle is listed in the Game Word category on the Google Play.
Based on this audit, Word Balloons: Fun Word Puzzle should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Word Balloons: Fun Word Puzzle.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US