This audit was generated on March 30, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| easy shopping list | #19 | |||||
| simple shopping list | #54 | |||||
| shopping list | Not ranked | — | — | |||
| grocery list | Not ranked | — | — | |||
| shopping list app | Not ranked | — | — | |||
| grocery list app | Not ranked | — | — | |||
| offline shopping list | Not ranked | — | — | |||
| no ads shopping list | Not ranked | — | — | |||
| shopping organizer | Not ranked | — | — | |||
| grocery organizer | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Easy Shopping List has a modest quality score but suffers from poor keyword visibility and no user ratings, resulting in a low overall ASO score of 15/100. Immediate focus should be on keyword optimization and acquiring reviews to boost discoverability and conversion.
The description highlights an offline‑only, privacy‑focused experience, a differentiator that aligns with user concerns and can be leveraged in the short description and promotional graphics.
Emphasizing a "clean, fast, modern interface" matches user expectations for shopping list apps and can be reinforced with high‑quality screenshots to improve the quality score.
Only 2 of the top 10 target keywords rank ("easy shopping list" at #19, "simple shopping list" at #54). Core terms like "shopping list" and "grocery list" are unranked despite high traffic (≈70) and moderate difficulty (≈45‑64).
The app currently has 0 reviews, resulting in an N/A rating which negatively impacts conversion rates and credibility in the Play Store.
Keywords such as "grocery organizer" (traffic 71, difficulty 39) and "offline shopping list" (traffic 68, difficulty 43) present low‑competition opportunities to capture additional organic installs.
Actionable recommendations to improve your visibility
Your description is 2013 characters, providing good keyword density and information for users.
24 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Easy Shopping List has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 30, 2026.
Easy Shopping List is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Easy Shopping List are Shopping List - Enchan Li, Shopping list (shareable), Easy Shopping List. These apps appear next to Easy Shopping List on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Easy Shopping List is listed in the Tools category on the Google Play.
Based on this audit, Easy Shopping List should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Easy Shopping List.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.