Refract: Movie, TV & Anime

The app’s own name "refract" is already ranking at position 1 with a traffic potential of 44 and a moderate difficulty of 33. Leverage this position by reinforcing the brand in the title and icon to maintain top‑of‑search visibility.

All high‑traffic keywords (e.g., "movie tracker" traffic 69, difficulty 59) are unranked, resulting in a Keywords Score of only 16%. Without ranking for these terms the app is invisible to the majority of its target audience.

The app has 0 reviews, contributing to a Quality Score of just 50% and likely lowering conversion rates. Lack of social proof also harms rankings in Google Play’s algorithm.

Incorporate top‑performing terms such as "movie tracker", "anime tracker", "watchlist", "letterboxd" and "tv time" into the title, short description, and long description. This can quickly lift the Keywords Score and drive organic installs.

The current description is truncated at 500 characters and misses many keyword opportunities. Rewrite it to the full 4000‑character limit, embed the target keywords naturally, and add clear CTAs for rating and sharing.

Update the icon, feature graphic, and screenshots to highlight AI‑powered discovery and the tri‑media tracking feature. Conduct A/B tests on subtitle variations to see which keyword combos improve click‑through rates.