This audit was generated on April 1, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| heycost | #1 | — | ||||
| expense tracker | Not ranked | — | — | |||
| spending tracker | Not ranked | — | — | |||
| budget journal | Not ranked | — | — | |||
| expense log | Not ranked | — | — | |||
| money tracker | Not ranked | — | — | |||
| spending habits | Not ranked | — | — | |||
| expense categories | Not ranked | — | — | |||
| financial mindfulness | Not ranked | — | — | |||
| budget organizer | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
HeyCost has a solid quality score and ranks #1 for its brand keyword, but suffers from extremely low overall visibility due to poor keyword coverage, no chart rankings, and zero user reviews.
The app’s own name "heycost" ranks #1 with a traffic potential of 41, indicating strong brand recognition. Leverage this by keeping the brand at the front of the title and ensuring it remains in the keyword field.
Only 1 of the top 10 target keywords ("heycost") is ranked; high‑traffic terms like "expense tracker" (traffic 71) and "money tracker" (traffic 65) are not ranking, pulling the Keywords Score down to 15%. This is the primary driver of the low visibility score.
The app has a 5.0 rating but 0 reviews, which harms credibility and ranking potential. Reviews are a key ranking factor on the App Store, especially for new apps.
Incorporate high‑traffic, moderate‑difficulty keywords (e.g., "expense tracker" difficulty 53, "budget journal" difficulty 38) into the title, subtitle, and keyword field. Aim for a balanced keyword list that stays under the 100‑character limit while covering at least 5 of the top 10 terms.
The app currently has no chart rankings (global or category). A focused App Store Search Ads campaign targeting "expense tracker" and "budget organizer" can generate early downloads and improve chart placement, which in turn boosts organic rankings.
Actionable recommendations to improve your visibility
Your description is 1635 characters, providing good keyword density and information for users.
9 screenshots give users a comprehensive view of your app.
Your 5.0 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
HeyCost: Expense Tracker has a visibility score of 16 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 1, 2026.
HeyCost: Expense Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of HeyCost: Expense Tracker are 飞猪旅行-机票酒店火车票门票轻松预订. These apps appear next to HeyCost: Expense Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
HeyCost: Expense Tracker is listed in the Finance category on the Apple App Store.
Based on this audit, HeyCost: Expense Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to HeyCost: Expense Tracker.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.