This audit was generated on April 5, 2026
The data may no longer be up to date.
This audit was generated on April 5, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| morph books | #1 | — |  |     | ||
| epub reader | Not ranked | — | — |      | ||
| text to speech | Not ranked | — | — |      | ||
| audiobook maker | Not ranked | — | — |     | ||
| read listen sync | Not ranked | — | — |      | ||
| ai voice reader | Not ranked | — | — |   | ||
| offline tts | Not ranked | — | — |    | ||
| highlight quotes | Not ranked | — | — |      | ||
| reading tracker | Not ranked | — | — |      | ||
| import books | Not ranked | — | — |      |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Photo & Video
Occurrence count shows how many keywords each competitor appears on
Books chart position
Audible: Audiobooks & Podcasts
Libby, the library app
Amazon Kindle: Reading App
GoodNovel - Booktok, Stories
Goodreads: Book Tracker & More
Hoopla: Your Library Anywhere
Barnes & Noble
Wattpad - Read & Write Stories
Movie Boxes - Movie & Trailer
Bible For Women.
Novelmates-Best Stories&Novels
KJV Bible Now: Read & Study
Janitor AI - Official App
Fable: Track & Discuss Books
Sincerely - Off My Chest
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Morph Books has an excellent quality score and its brand keyword ranks #1, but its overall visibility is low (19/100) due to poor keyword rankings and no chart presence. Immediate focus should be on expanding and optimizing keyword coverage and driving user engagement to improve rankings.
The exact app name "morph books" ranks #1 with 57 traffic and moderate difficulty (33), securing top-of-search visibility for branded searches.
Only 1 of 10 target keywords is ranked; high‑traffic terms like "epub reader" (77 traffic) and "text to speech" (41 traffic) are unranked, pulling the Keywords Score down to 18%.
Charts Score is 0% with no rankings in Global or Category charts, indicating the app is not appearing in top‑10 lists for any keyword or category.
Target medium‑difficulty keywords such as "offline tts" (difficulty 32, traffic 39) and "reading tracker" (difficulty 59, traffic 61) by adding them to the keyword field and incorporating them in the description.
The app shows a 5.0 rating but 0 reviews; prompting users for reviews can boost credibility and improve the App Store algorithm’s trust signals.
Actionable recommendations to improve your visibility
Your description is 3390 characters, providing good keyword density and information for users.
Your 5.0 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Morph Books has a visibility score of 19 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 5, 2026.
Morph Books is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Morph Books are MORPH - Revive Face Photo. These apps appear next to Morph Books on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Morph Books is listed in the Books category on the Apple App Store.
Based on this audit, Morph Books should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Morph Books.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US