This audit was generated on April 6, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| finward | #1 | — | ||||
| budget tracker | Not ranked | — | — | |||
| expense tracker | Not ranked | — | — | |||
| spending tracker | Not ranked | — | — | |||
| income tracker | Not ranked | — | — | |||
| cash flow | Not ranked | — | — | |||
| budget planner | Not ranked | — | — | |||
| debt tracker | Not ranked | — | — | |||
| finance tracker | Not ranked | — | — | |||
| money manager | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Finance
Occurrence count shows how many keywords each competitor appears on
Finance chart position
Cash App
PayPal - Pay, Send, Save
Venmo
Capital One Mobile
TurboTax: File Your Tax Return
Intuit Credit Karma
Kalshi: Trade News & Sports
Chime – Mobile Banking
OnePay – Mobile Banking
Klarna: Smarter everyday money
Chase Mobile®: Bank & Invest
Fidelity Investments
Progressive
Rocket Money - Bills & Budgets
Wells Fargo Mobile®
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Finward’s ASO is weak overall (16/100) with only its brand keyword ranking #1, while all high‑traffic finance keywords remain unranked. Immediate focus should be on expanding and optimizing keyword coverage and improving app store assets to lift visibility and acquire reviews.
The app’s exact name ‘finward’ ranks #1 with 61 monthly searches and moderate difficulty (38), giving an immediate traffic source. Leverage this by reinforcing the brand in the title and subtitle.
The description clearly lists core features (income/expense tracking, budgets, cash‑flow, debt reminders) which aligns with user intent for finance apps, aiding conversion once visibility improves.
Only 1 of 10 target keywords is ranked; high‑traffic terms like “budget tracker” (50 searches), “expense tracker” (71), and “money manager” (66) are missing. This drives the 19% keyword score.
Global and category charts show N/A, indicating zero downloads or poor conversion. Without chart presence the app cannot benefit from organic boost.
A 0.0 rating with 0 reviews hurts credibility and conversion. The quality score of 50% also reflects missing social proof.
Keywords such as “finance tracker” (64 searches, difficulty 36) and “cash flow” (59 searches, difficulty 50) have relatively low competition. Incorporate them into the subtitle, keyword field, and description to capture new search volume.
Actionable recommendations to improve your visibility
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Finward has a visibility score of 16 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 6, 2026.
Finward is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Finward are Copilot: Track & Budget Money. These apps appear next to Finward on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Finward is listed in the Finance category on the Apple App Store.
Based on this audit, Finward should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Finward.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.