Easy Homescreen Launcher

The app scores 78% on quality, indicating good stability, performance, and user satisfaction (4.5 rating). Leverage this strength in the description and promotional assets to build trust and encourage conversions.

Only 1 out of 10 target keywords is ranked ("easy homescreen launcher" at position 2). The remaining high‑traffic keywords (e.g., "android launcher", "lightweight launcher") have zero visibility, limiting discoverability.

The app is not appearing in global or category charts, which further reduces organic exposure. Chart eligibility often requires consistent installs and engagement metrics, currently lacking.

Keywords such as "android launcher" (traffic 73), "lightweight launcher" (traffic 70) and "customizable home screen" (traffic 50) have moderate difficulty (38‑42). Optimizing title, subtitle, and description for these can capture substantial search volume.

Competitor "Easy Homescreen" shares only one keyword and ranks higher. By adding unique differentiators (e.g., "privacy mode", "gesture shortcuts") and incorporating those terms, you can outrank the competitor for shared queries.