Mental Power: Your Mind Ally

Exact title match ‘mental power’ already owns rank 1 with 55 traffic—proof Google associates the listing with the phrase; leverage this authority to seed longer phrases.

High-relevance keywords such as ‘meditation apps’ (54 traffic, 39 difficulty) and ‘anxiety meditation’ (53 traffic, 39 difficulty) are unranked, meaning the listing lacks repeat signals; title and short description currently omit these exact phrases.

Competitors ignore ‘habit tracker’ (78 traffic, 75 difficulty—only 2-3 established apps in top-10); adding this to title + first 80 chars of short description plus onboarding screenshot can push into top-20 within 2-3 weeks.

Description front-loads generic fluff and repeats ‘mental’ 4×; no 2-3 word core keyword clusters, no social proof, no emoji or CTA—resulting in low conversion and weak category velocity that prevents chart entry.

Competitor ‘Elevate’ shares only 1 keyword, indicating fertile white-space; target adjacent long-tails like ‘mindfulness coach’ (75 traffic, 44 difficulty) and ‘self care apps’ (69 traffic, 41 difficulty) simultaneously to outrank with fewer backlinks.

At 4.0★/110 reviews the app sits below 4.5★ threshold for Featuring and CVR dip; a 30-day in-app review prompt tuned after session-3 can lift rating to 4.6★ and add ~15% conversion.