How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| smart nutrition | #15 | |||||
| haul | #16 | |||||
| food tracker | Not ranked | — | — | |||
| nutrition tracker | Not ranked | — | — | |||
| grocery scanner | Not ranked | — | — | |||
| pantry manager | Not ranked | — | — | |||
| meal logger | Not ranked | — | — | |||
| calorie counter | Not ranked | — | — | |||
| ultra processed food | Not ranked | — | — | |||
| kitchen inventory | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
Travel
Health & Fitness
Business
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Health & Fitness chart position
Strava: Run, Bike, Walk
Planet Fitness
Yuka - Food & Cosmetic Scanner
Cal AI - Calorie Tracker
MyFitnessPal: Calorie Counter
Flo Cycle & Period Tracker
BitePal: Food Calorie Tracker
AllTrails: Hike, Bike & Run
Tolan: Alien Best Friend
Cronometer: Calorie Counter
Finch: Self-Care Pet
Oura
Aetna Health
MenuFit - Healthy Eating Out
Crunch Fitness
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The app scores solid on quality (100%) but suffers from poor visibility due to weak keyword rankings and no user reviews, resulting in a 50/100 visibility score. Immediate focus should be on keyword optimization and social proof to boost rankings.
The app's Quality Score is 100%, indicating that the metadata (title, description, screenshots) meets Apple’s guidelines. Maintain this standard while you iterate on other elements.
Only 2 of the top 10 target keywords rank (haul #16, smart nutrition #15). The rest (e.g., food tracker, nutrition tracker, calorie counter) are unranked despite decent traffic (59‑75) and moderate difficulty (34‑86). This drags the overall Visibility Score to 50.
The app shows a 5.0 rating with 0 reviews, which provides no social proof for potential users and can lower conversion rates. Competitors have visible ratings that help them rank higher in charts.
Keywords like "grocery scanner" (traffic 73, difficulty 40) and "pantry manager" (traffic 58, difficulty 34) are untapped. Adding them can yield quick rank gains because they have reasonable search volume and manageable competition.
Competitors such as Small Haul share only 1 keyword with you. Conduct a deeper gap analysis to capture additional related terms (e.g., "meal logger", "ultra processed food") that competitors rank for but you do not.
Actionable recommendations to improve your visibility
Your description is 1667 characters, providing good keyword density and information for users.
10 screenshots give users a comprehensive view of your app.
Your 5.0 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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