How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| focus launcher | #2 |  |  |    | ||
| launcher for concentration | #2 |  | | | ||
| productivity launcher | #80 |  |  |      | ||
| minimalist launcher | #85 |  |  |     | ||
| task manager | Not ranked | — | — |      | ||
| deep work apps | Not ranked | — | — |     | ||
| minimal home screen | Not ranked | — | — |  | ||
| focus apps | Not ranked | — | — |      | ||
| simple app launcher | Not ranked | — | — |      | ||
| productivity tools | Not ranked | — | — |   |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Focus Launcher ranks well for its brand name but suffers from low overall visibility due to poor keyword coverage and lack of user signals. Immediate focus should be on expanding keyword rankings and boosting app credibility.
The app ranks #2 for "focus launcher" (traffic 39, difficulty 58) and for "launcher for concentration" (traffic 29, difficulty 30), giving it strong visibility on its exact brand terms. Maintain this position by preserving the brand name in the title and short description.
Only 2 out of the 10 target keywords are ranked, leaving high‑traffic terms like "minimalist launcher" (traffic 58) and "productivity launcher" (traffic 46) unranked. Expand the keyword set in the title, short description, and long description to capture these opportunities.
The app has no ratings or reviews, which heavily penalizes its Quality Score (50%) and conversion rate. Implement in‑app prompts after successful task completions to encourage 4‑5 star reviews.
The first 500 characters lack several high‑traffic keywords such as "deep work apps", "focus apps", and "productivity tools". Rewrite the description to naturally include these terms while emphasizing unique features like the live clock and task preview.
Charts score is 0% and visual assets are not mentioned. Add 5 high‑resolution screenshots and a short video that showcase the minimalist UI, live clock, and task pill. Use these assets in A/B tests to improve click‑through rates.
Competitors rank ahead for keywords like "minimalist launcher" and "productivity launcher". Conduct a keyword gap analysis and incorporate their top‑performing terms into the app’s metadata and localized listings.
Actionable recommendations to improve your visibility
Your description is 3517 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 1 keyword(s): launcher for concentration.
You have 3 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Score of 28/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Focus Launcher has a visibility score of 28 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 3, 2026.
Focus Launcher is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Focus Launcher are Focus Launcher – Minimalist UI, Focus Home Screen - Launcher, Declutter: Minimal Launcher. These apps appear next to Focus Launcher on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Focus Launcher is listed in the Productivity category on the Google Play.
Based on this audit, Focus Launcher should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Focus Launcher.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US