How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
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Apps positioned directly before or after yours on keywords
Productivity
Productivity
Occurrence count shows how many keywords each competitor appears on
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Personalized insights generated by our AI
Koofr Vault ranks well for its brand keyword but struggles with overall keyword coverage and category visibility. Immediate focus should be on capturing high‑KEI, winnable terms like "file encryption" and "safe box" to boost the Keywords Score and chart placement.
The app ranks #2 for the brand term "koofr" with a traffic of 60 and an excellent KEI of 1.07, demonstrating strong brand recognition and a solid foundation for ASO.
A Quality Score of 78% indicates good app health (rating 4.0, recent update, low crash reports), which supports higher conversion once discoverability improves.
Only 1 of the 10 target keywords is currently ranked, resulting in a Keywords Score of 18% and no presence in the Productivity charts, limiting organic traffic.
The app is not appearing in the Productivity category rankings, reducing exposure to users browsing that segment despite a relevant product category.
The keyword "file encryption" has a high KEI of 1.14, moderate difficulty (43), and 49 monthly searches. Ranking for it could significantly lift traffic without intense competition.
The term "safe box" offers a good KEI of 0.66 with 39 searches and difficulty 59. Capturing this keyword can add valuable niche traffic.
Productivity chart position
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Common questions about this ASO audit.
Koofr Vault has a visibility score of 18 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 19, 2026.
Koofr Vault is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Koofr Vault are Koofr: The Cloud Storage, Dropbox: Secure Cloud Storage. These apps appear next to Koofr Vault on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Koofr Vault is listed in the Productivity category on the Google Play.
Based on this audit, Koofr Vault should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Koofr Vault.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.