How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| tip mate | #2 | |||||
| tip calculator app | #88 | |||||
| tip calculator | Not ranked | — | — | |||
| bill split | Not ranked | — | — | |||
| restaurant bills | Not ranked | — | — | |||
| tip percentage | Not ranked | — | — | |||
| split bills | Not ranked | — | — | |||
| calculate tips | Not ranked | — | — | |||
| bill splitter | Not ranked | — | — | |||
| split check | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Tip Mate ranks well for its brand keyword but fails to appear for core functional keywords, resulting in a low visibility score of 16/100. Immediate focus should be on keyword optimization and user acquisition to boost rankings and quality signals.
The app holds a #2 position for the exact‑match brand keyword "tip mate" (traffic 60, difficulty 41), giving it a solid foothold in branded searches.
Key generic terms such as "tip calculator" (traffic 56, difficulty 84) and "bill split" (traffic 64, difficulty 70) are not ranked, and the only ranked generic term is "tip calculator app" at #88, limiting discoverability.
Incorporate high‑traffic, medium‑difficulty keywords like "tip calculator" and "bill splitter" into the 30‑character title and 80‑character short description to capture non‑branded search volume.
The app has 0 reviews, contributing to a low quality score (50%) and harming trust signals; reviews also affect ranking algorithms.
The current description (≈500 chars) does not fully utilize the 4,000‑character limit. Expand it to >2,500 chars, naturally repeat top keywords (e.g., tip calculator, split bills, restaurant tip) and add feature bullet points.
Current assets lack keyword overlays and clear value propositions. Adding localized screenshots, a feature‑highlight video, and an icon that conveys “tip & split” can improve click‑through and conversion rates.
Actionable recommendations to improve your visibility
Your description is 1777 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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