EzyCooking: Recipe Saver

The app’s own name "ezycooking" ranks #1 with traffic 45 and moderate difficulty (31), confirming that the brand is indexed correctly. Leverage this by reinforcing the brand in the subtitle and keyword field to capture related searches.

Only 1 out of 10 target keywords is ranked; high‑traffic terms like "recipe saver" (traffic 41), "meal planner" (66) and "grocery list" (71) are missing despite difficulty scores under 70. This is the biggest driver of the 16% keyword score.

The app has 0 reviews and a 0.0 rating, which harms conversion and Apple’s trust signals. New users are less likely to download without social proof.

EzyCooking is not ranked in the Food & Drink category, resulting in a 0% charts score. Lack of category visibility limits organic discovery from category browsing.

Keywords such as "digital cookbook" (traffic 47, difficulty 36) and "meal planning app" (73, difficulty 40) have relatively low competition and are not currently ranking. Adding them to the keyword field and naturally in the description can capture additional traffic.

Quality score sits at 50%, indicating room for improvement in screenshots, app preview, and icon. High‑impact visuals that demonstrate recipe capture, macro tracking, and grocery list features can raise conversion rates and overall quality score.