How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
2
In top 10
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Personalized insights generated by our AI
Deputy Time Clock has a moderate visibility score (49/100) with strong brand keyword ranking but weak overall keyword coverage, low quality metrics and no chart presence. Immediate priority is to capture high‑KEI untapped keywords, especially “face verification,” and improve store assets to boost quality and conversions.
The app ranks #2 for the brand keyword "deputy" with traffic 60 and KEI 1, indicating strong brand recognition. Leverage this by reinforcing the brand in the title and subtitle to maintain high visibility.
Ranks #12 for "time clock" (traffic 47, KEI 0.66) and #7 for "timesheet sync" (traffic 8, KEI 0.27), showing the core functionality is discoverable. Keep these keywords prominent in the description.
Quality score is only 40% and the app has zero ratings/reviews, which harms conversion and ranking. Implement a review‑prompt after successful clock‑in and encourage early adopters to leave feedback.
Key high‑KEI terms such as "face verification" (traffic 49, difficulty 32, KEI 1.53) and "shift reminders" (traffic 14, KEI 0.3) are not ranked. Absence of these terms limits reach in a competitive niche.
"Face verification" is the top winnable keyword with excellent KEI (1.53). Add this phrase to the title/subtitle, embed it in the first 250 characters of the description, and showcase the feature with screenshots/video to capture this demand.
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Common questions about this ASO audit.
Deputy Time Clock has a visibility score of 49 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 28, 2026.
Deputy Time Clock is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Deputy Time Clock are Deputy: Employee Scheduling, QuickBooks Workforce, Time Clock Wizard. These apps appear next to Deputy Time Clock on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Deputy Time Clock is listed in the Business category on the Google Play.
Based on this audit, Deputy Time Clock should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Deputy Time Clock.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.