How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| pdf to doc converter | #3 | |||||
| convert pdf to docx | #10 | |||||
| word converter | #15 | |||||
| pdf to word document | #15 | |||||
| convert pdf to word | #26 | |||||
| pdf to word app | #30 | |||||
| pdf to word converter | #31 | |||||
| pdf to word without watermark | #45 | |||||
| pdf converter | #54 | |||||
| pdf to docx | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
Tools
Tools
Tools
Productivity
Productivity
Productivity
Productivity
Productivity
Tools
Productivity
Occurrence count shows how many keywords each competitor appears on
Productivity chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
PDF to word converter: PPT PDF has decent keyword coverage (87% score with 9/10 ranked) but suffers from poor rankings (only rank 3 for 'pdf to doc converter' and rank 10 for 'convert pdf to docx' in top 10) and zero chart visibility. The 3.4 rating with 846 reviews indicates quality issues hurting conversion, while the generic title wastes precious character space and misses high-traffic keywords like 'ppt' and 'docx'.
The app ranks for 9 out of 10 tracked keywords including two top-10 positions ('pdf to doc converter' at rank 3, 'convert pdf to docx' at rank 10). This shows reasonable metadata optimization foundation with 77-82 traffic keywords captured, though most rankings are poor (ranks 26-54).
The title 'PDF to word converter: PPT PDF' wastes space with redundant terms and fails to include high-value, lower-difficulty keywords like 'docx' (difficulty 49, traffic 77) or 'without watermark'. Current title uses only ~34 characters of available 50, missing opportunity for 'free', 'fast', or 'offline' modifiers that competitors likely use.
3.4/5 rating with 846 reviews creates significant trust barrier. Quality score of 53% suggests metadata issues, but user feedback is the bigger problem—no amount of ASO fixes will drive sustainable growth without addressing core conversion quality and negative experience patterns in reviews.
'pdf to word without watermark' (rank 45, difficulty 42) and 'pdf to docx' (not ranked, difficulty 49) represent underserved, lower-competition opportunities. The app ranks poorly or not at all here despite having relevant functionality—specific landing page content or feature callouts could capture this intent.
Two competitors are 'behind' with shared keywords suggesting weaker positions, yet the app still doesn't dominate. 'PDF to Word Converter App' competitor being 'ahead' with only 1 shared keyword indicates fragmented market—aggressive title/subtitle optimization around 'converter app' variant could steal share.
0% charts score with no category ranking indicates insufficient download velocity for feature placement. Without being in Productivity top charts, organic discovery relies entirely on search—yet search rankings are mostly page 3-6, creating a visibility death spiral requiring paid acquisition or aggressive keyword wins to break.
Actionable recommendations to improve your visibility
Your description is 3335 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 2 keyword(s): pdf to doc converter, convert pdf to docx.
Score of 68/100 indicates solid app store presence.
A 3.4 rating may deter potential users. Focus on fixing bugs and improving UX.
Improving ratings and downloads can help reach category top charts.
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