This audit was generated on March 16, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| plano public library | #1 | — | ||||
| plano library | #1 | — | ||||
| plano tx library | #1 | — | ||||
| texas library | #46 | |||||
| library catalog | Not ranked | — | — | |||
| reserve books | Not ranked | — | — | |||
| digital library | Not ranked | — | — | |||
| library events | Not ranked | — | — | |||
| manage library account | Not ranked | — | — | |||
| public library | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The Plano Public Library app dominates its brand keywords (rank #1 for three terms) but only ranks for 4 of 10 target keywords and lacks any chart presence, limiting visibility and downloads. Immediate focus should be on expanding and optimizing high‑traffic, non‑brand keywords and improving store assets.
The app ranks #1 for "plano public library", "plano library", and "plano tx library", capturing 42, 60, and 24 traffic points respectively with low difficulty (31‑36). Leverage this authority by reinforcing these terms in the title and short description.
Only 4 of the 10 analyzed keywords rank, leaving high‑traffic terms like "library catalog" (traffic 59), "reserve books" (58), "digital library" (71) and "library events" (42) unranked. This gap is a major barrier to discoverability.
Charts Score is 0%; the app does not appear in global or category charts, indicating very low download velocity relative to competitors. Improving conversion and acquisition will be required to break into charts.
Keywords with the highest traffic (digital library 71, library catalog 59, reserve books 58) have moderate difficulty (37‑59). Incorporating them into the title, short description, and long description can quickly boost rankings.
Competitor Naperville Public Library ranks ahead despite sharing only one keyword. Reviewing their icon, screenshots, and video may reveal asset optimizations that increase click‑through and install rates.
Actionable recommendations to improve your visibility
11 screenshots give users a comprehensive view of your app.
Your 5.0 star rating builds user trust and improves conversion rates.
Ranking in top 10 for 2 keyword(s): plano library, plano tx library.
Your app description is only 202 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Last updated 11 months ago. Regular updates signal active development and improve rankings.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Plano Public Library has a visibility score of 55 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 16, 2026.
Plano Public Library is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Plano Public Library are DPL Mobile, NOLA Library, Peninsula Library System. These apps appear next to Plano Public Library on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Plano Public Library is listed in the Books & Reference category on the Google Play.
Based on this audit, Plano Public Library should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Plano Public Library.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.