This audit was generated on February 18, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| qr code maker | #20 |  |  |      | ||
| barcode makerOpportunity | #65 |  |  |     | ||
| qr code scanner | #95 |  |  |     | ||
| qr code reader | Not ranked | — | — | | ||
| barcode scanner | Not ranked | — | — |   | ||
| qr code generator | Not ranked | — | — |   | ||
| qr scanner | Not ranked | — | — |  | ||
| barcode readerOpportunity | Not ranked | — | — |  | ||
| code reader | Not ranked | — | — |   | ||
| barcode generatorOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
QR Maker - QR Code Creator
Utilities
Barcode Scanner - QR Scanner
Shopping
QR Code Scanner for iOS
Productivity
QR Code Reader and Maker App
Utilities
Me QR - QR Code Generator
Utilities
PDF Scanner App: Scan Document
Business
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Utilities chart position
Google Chrome
Google Authenticator
TV Remote - Universal Control
My Verizon
Cleanup: Phone Storage Cleaner
Microsoft Edge: AI Browser
myAT&T
Xfinity
Cleaner Guru: Clean Up Storage
Amazon Fire TV
DuckDuckGo, Duck.ai, & VPN
Universal TV Remote ·
My Spectrum
Blink Home Monitor
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app’s ASO is underperforming with a 13/100 visibility score, primarily due to poor keyword rankings and lack of category placement. Immediate focus should be on keyword optimization and conversion improvements.
Only 3 of 10 target keywords rank (barcode maker #65, qr code maker #20, qr code scanner #95) while high‑traffic terms like "qr code reader" (traffic 83) and "barcode scanner" (traffic 60) are not ranked. Expand and prioritize the keyword list to include these high‑volume terms.
The app is not appearing in the Utilities category charts, which limits organic discovery. Improving keyword relevance and conversion rate will help achieve a category rank.
The keyword "qr code maker" ranks #20 with moderate traffic (45) and difficulty (52), showing the app can rank well when the term matches the title/description. Leverage this success by reinforcing the term across metadata.
Current title lacks the high‑traffic keyword "QR Code Reader" (traffic 83, difficulty 75). Adding this term could capture a large portion of search volume and improve the overall keywords score.
The app has 0 reviews despite a 4.3 rating, indicating low user engagement. Implement in‑app prompts for reviews and showcase user testimonials in screenshots to raise the conversion rate and quality score.
Competitors rank ahead using shared keywords (e.g., "qr code reader"). Conduct a competitor keyword gap analysis and add missing high‑traffic terms to the keyword field and subtitle.
- 1Update app title to include "QR Code Reader" while keeping brand identity.
- 2Revise subtitle and keyword field to add top traffic keywords: qr code reader, barcode scanner, qr scanner, barcode reader.
- 3Rewrite the first 500 characters of the description to naturally embed the new keywords and add clear benefit bullets.
- 4Launch an in‑app review request flow to generate at least 20+ 5‑star reviews within 30 days.
- 5Refresh screenshots and add a short preview video highlighting scanning speed and QR generation to improve conversion.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3941 characters, providing good keyword density and information for users.
No significant issues found
Improve visibility
Score of 13/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of QR Code Reader & Barcode Maker?
QR Code Reader & Barcode Maker has a visibility score of 13 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on February 18, 2026.
On how many keywords does QR Code Reader & Barcode Maker rank?
QR Code Reader & Barcode Maker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of QR Code Reader & Barcode Maker?
Based on shared keyword rankings, the most frequent competitors of QR Code Reader & Barcode Maker are QR Maker - QR Code Creator, QR Code Reader and Maker App, Barcode Scanner - QR Scanner. These apps appear next to QR Code Reader & Barcode Maker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is QR Code Reader & Barcode Maker in on the Apple App Store?
QR Code Reader & Barcode Maker is listed in the Utilities category on the Apple App Store.
How can QR Code Reader & Barcode Maker improve its App Store Optimization?
Based on this audit, QR Code Reader & Barcode Maker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to QR Code Reader & Barcode Maker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.