Free tool by Applyra

App Store & Google Playkeyword research

How hard is a keyword to rank for, how much is it searched, and who ranks for it? Difficulty, traffic and the live top apps for App Store and Google Play keywords. Free, no account.

Popular keywords

A sample of high-traffic keywords we track, spread from easy to hard to rank for. Filter to open one, or research any keyword by adding it to a free account. Each opens a full breakdown: difficulty, traffic, the apps ranking for it, and related terms.

2 player games
Difficulty
64
High traffic
4th grade math
Difficulty
53
High traffic
7link
Difficulty
48
High traffic
800 contacts
Difficulty
34
High traffic
a to
Difficulty
75
High traffic
abercrombie
Difficulty
60
High traffic
adjust
Difficulty
63
High traffic
age
Difficulty
72
High traffic
aha
Difficulty
71
High traffic
ahs
Difficulty
32
High traffic
alfre
Difficulty
57
High traffic
alta
Difficulty
62
High traffic
among us
Difficulty
60
High traffic
android
Difficulty
77
High traffic
anxiety
Difficulty
70
High traffic
api
Difficulty
57
High traffic
arrows
Difficulty
60
High traffic
art
Difficulty
72
High traffic
avi
Difficulty
50
High traffic
bed
Difficulty
64
High traffic
best
Difficulty
88
High traffic
bird
Difficulty
85
High traffic
black
Difficulty
79
High traffic
boat
Difficulty
75
High traffic
build
Difficulty
96
High traffic
buy
Difficulty
84
High traffic
cad
Difficulty
68
High traffic
cbt
Difficulty
67
High traffic
cme
Difficulty
54
High traffic
cme
Difficulty
62
High traffic
coc
Difficulty
81
High traffic
cook
Difficulty
94
High traffic
cup
Difficulty
79
High traffic
custom
Difficulty
74
High traffic
cvo
Difficulty
11
High traffic
dfa
Difficulty
58
High traffic
difference
Difficulty
91
High traffic
digital
Difficulty
86
High traffic
dslr
Difficulty
63
High traffic
dub
Difficulty
78
High traffic
duck
Difficulty
72
High traffic
due
Difficulty
73
High traffic
dynamic
Difficulty
70
High traffic
eat
Difficulty
82
High traffic
env
Difficulty
59
High traffic
eta
Difficulty
65
High traffic
exness
Difficulty
44
High traffic
facebook
Difficulty
65
High traffic
fae
Difficulty
61
High traffic
fap
Difficulty
45
High traffic
fat
Difficulty
86
High traffic
five
Difficulty
80
High traffic
fly
Difficulty
83
High traffic
fox
Difficulty
76
High traffic
geo
Difficulty
78
High traffic
goat
Difficulty
74
High traffic
guitar
Difficulty
89
High traffic
hand
Difficulty
69
High traffic
head
Difficulty
85
High traffic
hls
Difficulty
55
High traffic
hp smart printer app
Difficulty
46
High traffic
hum
Difficulty
69
High traffic
hurricane
Difficulty
68
High traffic
ifr
Difficulty
56
High traffic
insta
Difficulty
77
High traffic
its
Difficulty
88
High traffic
jbl
Difficulty
66
High traffic
jiu jitsu
Difficulty
42
High traffic
keyboard
Difficulty
97
High traffic
kjv
Difficulty
69
High traffic
kmi
Difficulty
38
High traffic
krw
Difficulty
24
High traffic
kyc
Difficulty
49
High traffic
lab
Difficulty
75
High traffic
loc
Difficulty
87
High traffic
local
Difficulty
82
High traffic
lol
Difficulty
67
High traffic
loop
Difficulty
71
High traffic
luck
Difficulty
72
High traffic
mama
Difficulty
51
High traffic
min
Difficulty
92
High traffic
mms
Difficulty
77
High traffic
music
Difficulty
91
High traffic
non
Difficulty
85
High traffic
nonogram
Difficulty
81
High traffic
nord vpn
Difficulty
59
High traffic
obby
Difficulty
73
High traffic
offline
Difficulty
93
High traffic
offline games
Difficulty
67
High traffic
orlando
Difficulty
68
High traffic
pcos
Difficulty
63
High traffic
pdf
Difficulty
99
High traffic
pedometer
Difficulty
52
High traffic
per
Difficulty
65
High traffic
pic
Difficulty
81
High traffic
pio
Difficulty
62
High traffic
planet fitness
Difficulty
58
High traffic
pro
Difficulty
90
High traffic
river
Difficulty
64
High traffic
room
Difficulty
84
High traffic
rope
Difficulty
89
High traffic
row
Difficulty
70
High traffic
side
Difficulty
72
High traffic
slp
Difficulty
40
High traffic
smart
Difficulty
95
High traffic
smb
Difficulty
73
High traffic
spark
Difficulty
78
High traffic
stl
Difficulty
50
High traffic
tab
Difficulty
80
High traffic
threads
Difficulty
65
High traffic
top
Difficulty
87
High traffic
touch
Difficulty
76
High traffic
type
Difficulty
66
High traffic
ugc
Difficulty
54
High traffic
united airlines
Difficulty
61
High traffic
uso
Difficulty
67
High traffic
vocal
Difficulty
82
High traffic
why
Difficulty
83
High traffic
yoga
Difficulty
80
High traffic
zap
Difficulty
79
High traffic

How to read the scores

Difficulty (0 to 100) is how hard it is to break into the top ranks. It reflects how strong and how fresh the apps already ranking are. Under 34 (Easy) is winnable for an indie; 67 or above (Hard) means established apps hold the top spots.

Traffic (0 to 100) is how much the keyword is searched, relative to the whole store. A keyword is only worth targeting when it has both low difficulty and real traffic, which is rarer than most developers expect.

New to this? Read the complete ASO guide, or see what the data says across the store in the State of ASO 2026.

Frequently asked questions

How do I find low-competition keywords for my app?

Look for keywords with low difficulty and real search traffic. Aim for a difficulty in the Easy band (33 or below) and a traffic score of 25 or more; that small slice is where an indie app can realistically rank. Long-tail phrases of three or more words are usually the most winnable.

What is a good keyword difficulty score?

On a 0 to 100 scale, 33 or below is Easy and winnable for an indie app, 34 to 66 is Medium (competitive), and 67 or above is Hard, where established apps hold the top spots. Difficulty reflects how strong and how recently updated the apps already ranking are.

How is keyword difficulty calculated?

Applyra scores difficulty from live store signals: how strong the apps currently ranking are (their ratings and positions) and how fresh their listings are. A keyword dominated by big, recently updated apps scores high; one held by weaker or stale listings scores low.

Can I check the difficulty of any keyword?

Browse popular keywords here for free. To research any keyword, its difficulty, traffic and the apps ranking for it, create a free Applyra account and add it. Tracking is free and covers both the App Store and Google Play.

Is this keyword tool free?

Yes. Browsing keyword difficulty, traffic and the apps ranking for a keyword is free with no account. A free Applyra account lets you track your own keywords and competitors with daily updates.

Track your keywords for free

Pick your keywords and watch your app’s live rank and your competitors’ on the App Store and Google Play, updated daily. Applyra has a permanent free plan.