How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| fothong | #2 | |||||
| password manager | Not ranked | — | — | |||
| digital vault | Not ranked | — | — | |||
| secure storage | Not ranked | — | — | |||
| password keeper | Not ranked | — | — | |||
| login manager | Not ranked | — | — | |||
| data protection | Not ranked | — | — | |||
| password vault | Not ranked | — | — | |||
| secure sync | Not ranked | — | — | |||
| password organizer | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Fothong Pass has a minimal ASO presence with a visibility score of 14/100, ranking only for its brand keyword. Immediate focus should be on expanding keyword coverage, gathering user reviews, and polishing store assets to boost discoverability.
The app ranks #2 for its brand term "fothong" with traffic 53, showing strong brand recognition. Leverage this by keeping the brand in the title while adding high‑volume generic keywords.
Only 1 of the 10 target keywords is ranked; high‑traffic terms like "password manager" (traffic 76, difficulty 92) and "password vault" (traffic 52) are not ranking. Revise metadata to include these terms and aim for lower‑difficulty alternatives such as "secure storage" (difficulty 43).
The app has 0 reviews, resulting in a missing rating signal that harms conversion and ranking. Implement an in‑app review prompt and incentivize feedback to achieve at least 20 4‑star+ reviews within 30 days.
The app is not ranked in the Tools category, indicating the category selection or keyword alignment is sub‑optimal. Re‑evaluate the primary category and ensure the title/description contain category‑relevant keywords like "Password Manager".
Quality score is only 50%, suggesting screenshots, icon, or feature graphic need improvement. Add high‑resolution, benefit‑focused screenshots, a compelling feature graphic, and a short demo video to lift conversion and quality score.
All current keywords are evaluated only for the default language. Target additional locales (e.g., EN‑US, EN‑GB) with localized titles and descriptions to capture extra traffic from moderate‑difficulty terms like "secure sync" (difficulty 46).
Actionable recommendations to improve your visibility
15 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Your app description is only 427 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 14/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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