This audit was generated on April 29, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| swis sphone | #1 | — | ||||
| call blocker | Not ranked | — | — | |||
| phone scam protectionOpportunity | Not ranked | — | — | |||
| privacy dialerOpportunity | Not ranked | — | — | |||
| anti scam appOpportunity | Not ranked | — | — | |||
| behavioral intelligenceOpportunity | Not ranked | — | — | |||
| phone securityOpportunity | Not ranked | — | — | |||
| scam call blockerOpportunity | Not ranked | — | — | |||
| private callerOpportunity | Not ranked | — | — | |||
| fraud protection dialerOpportunity | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Education
Occurrence count shows how many keywords each competitor appears on
Communication chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
SWIS SPhone currently ranks only for its brand keyword, resulting in a very low overall visibility (15/100). Immediate focus should be on expanding keyword rankings, boosting quality signals, and generating user reviews.
The app already ranks #1 for the exact brand term "swis sphone" with traffic potential of 49 and moderate difficulty (36). Leverage this top spot to drive traffic to the store page.
Only 1 of 10 target keywords is ranked. High‑traffic keywords like "call blocker" (traffic 57, difficulty 79) and "phone security" (traffic 62, difficulty 46) are missing entirely, causing a 16% keyword score.
The app has 0 reviews and no rating, dragging the Quality Score to 50% and reducing conversion rates. Lack of social proof also hurts chart eligibility.
Incorporate a high‑value keyword (e.g., "Scam Call Blocker") into the title while retaining the brand, and add top keywords like "privacy dialer" and "phone scam protection" to the short description to boost relevance for those searches.
Current Quality Score suggests mediocre screenshots/icons. Introduce feature‑focused screenshots that highlight "Behavioral Intelligence Engine" and add localized captions containing target keywords to improve conversion and chart eligibility.
Implement an in‑app prompt after a successful blocked scam call, offering a quick 5‑star rating flow. Pair this with a small incentive (e.g., premium theme) to accumulate at least 20 reviews within 30 days, lifting the Quality Score.
Actionable recommendations to improve your visibility
Your description is 2372 characters, providing good keyword density and information for users.
24 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
SWIS SPhone has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 29, 2026.
SWIS SPhone is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of SWIS SPhone are SWIS Suite. These apps appear next to SWIS SPhone on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
SWIS SPhone is listed in the Communication category on the Google Play.
Based on this audit, SWIS SPhone should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to SWIS SPhone.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.