How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| nook | #3 | |||||
| recipe organizer | Not ranked | — | — | |||
| recipe manager | Not ranked | — | — | |||
| cookbook app | Not ranked | — | — | |||
| save recipes | Not ranked | — | — | |||
| recipe storage | Not ranked | — | — | |||
| private recipes | Not ranked | — | — | |||
| no ads cooking | Not ranked | — | — | |||
| offline recipes | Not ranked | — | — | |||
| personal cookbook | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
Books & Reference
Finance
Occurrence count shows how many keywords each competitor appears on
Food & Drink chart position
DoorDash: Food, Grocery, More
McDonald's
Uber Eats: Food and Grocery
Subway®
Domino's Pizza USA
BURGER KING® App
Instacart: Get Food Delivery
Starbucks
Too Good To Go: End Food Waste
Yelp: Food, Delivery & Reviews
Pizza Hut - Delivery & Takeout
Dairy Queen® Food & Treats
Little Caesars
7-Eleven: Rewards & Shopping
Chick-fil-A®
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The app’s ASO is weak, with a visibility score of 16/100 driven by poor keyword coverage, no reviews, and zero chart presence. Immediate focus should be on expanding keyword rankings and boosting credibility through reviews and visual assets.
The brand name "nook" already ranks #3 for its primary keyword with a traffic score of 77, demonstrating strong brand recognition potential. Leverage this by keeping the name prominent while adding complementary keywords.
Only 1 out of 10 target keywords is ranked (the app name), leaving high‑traffic terms like "recipe organizer" (traffic 66) and "offline recipes" (traffic 66) untapped. Expand the keyword set in the title, short description, and long description to capture this demand.
The app has no user reviews or rating, resulting in a Quality Score of 50% and harming conversion. Implement an in‑app review prompt after a user saves a recipe to start building a 4‑star baseline quickly.
Keywords such as "recipe manager" (traffic 63, difficulty 57) and "offline recipes" (traffic 66, difficulty 54) have moderate difficulty and high traffic. Incorporate them naturally in bullet points and feature lists to improve rankings without intense competition.
Current assets are not mentioned, likely contributing to the low chart score. Add high‑resolution screenshots with captions highlighting offline, ad‑free, private features, plus a short 15‑second video to improve click‑through rates.
Actionable recommendations to improve your visibility
Your app was updated recently, signaling active maintenance to users and stores.
Your app description is only 303 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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