Sofa Time: TV Shows & Movies

Owning rank 1 for ‘sofa time’ with traffic 70 and only 32 difficulty secures a defensible funnel; keep the exact phrase in subtitle and first screenshot caption to maintain 100% relevance.

No category or overall chart rank means no browse traffic—the single biggest lost opportunity for an Entertainment app. Even 200-300 daily downloads can crack top 200 Entertainment in many countries.

The term ‘movie watchlist’ (traffic 46, difficulty 45) is 7 points easier than already-ranked ‘movie tracker’ (difficulty 62) and perfectly matches core use-case; embed it in subtitle once and localise for UK & AU stores to capture quick wins.

Currently 13th for ‘streaming guide’ (traffic 51) with only 1 competitor (PlutoTV) ahead; a 2-day burst campaign targeting US free-streaming blogs can lift this to top-5 and add ~800 weekly impressions.

4.7 rating is strong, but 0 visible reviews kills conversion; implement a non-intrusive in-app prompt at 3rd tracked show and use SKStoreReviewController to reach 100 ratings in 30 days—expected 25-30% conversion uplift per Store A/B studies.

Competitor ‘Sofa - TV & Movie Tracker’ ranks behind but shares the ‘sofa’ stem; add alternate keyword gems like ‘sofa tv tracker’ and ‘sofa watchlist’ in keyword field (≤100 char) to cannibalise their traffic without extra difficulty.