This audit was generated on March 31, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| letter pop ultimate | #2 | |||||
| letter pop | #4 | |||||
| word game | Not ranked | — | — | |||
| word puzzle | Not ranked | — | — | |||
| scramble words | Not ranked | — | — | |||
| anagram game | Not ranked | — | — | |||
| word builder | Not ranked | — | — | |||
| word streak | Not ranked | — | — | |||
| arcade words | Not ranked | — | — | |||
| letter puzzle | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Letter Pop Ultimate enjoys strong keyword relevance with two top‑2 rankings, but its overall visibility is hampered by a low quality score and lack of chart presence. Immediate focus should be on boosting on‑page SEO and improving visual assets to convert traffic into installs.
The app ranks #2 for its exact name "letter pop ultimate" (traffic 50) and #4 for "letter pop" (traffic 57), giving it solid brand visibility. Leverage these positions by reinforcing the brand name in the title and short description.
Key high‑traffic terms like "word game" (traffic 65, difficulty 73) and "word puzzle" (traffic 87, difficulty 77) are not ranked, leaving large search volume untapped. Incorporate these keywords naturally into the title, short description, and feature list.
A 50% quality score indicates underperforming assets (icon, screenshots, video). Updating the icon to a more vibrant, recognizable design and adding 3‑5 high‑resolution screenshots with overlay text highlighting "Scramble", "Vegas" and "Ultimate" modes can raise conversion rates.
Charts score is 0% with no global or category rankings. Driving a short burst of installs (via incentivized campaigns or social ads) can push the app into the top 500, unlocking algorithmic boosts and organic visibility.
Competitors like "Letter Pop Ultimate - Premium" rank ahead using similar keywords. Conduct a gap analysis to adopt any missing long‑tail terms they rank for (e.g., "arcade words", "letter puzzle") and differentiate with unique value propositions in the description.
Actionable recommendations to improve your visibility
8 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Score of 73/100 indicates solid app store presence.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Letter Pop Ultimate has a visibility score of 73 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 31, 2026.
Letter Pop Ultimate is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Letter Pop Ultimate are Letter Pop Ultimate - Premium, Pop Letter, ABC Pop: Popit game for kids. These apps appear next to Letter Pop Ultimate on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Letter Pop Ultimate is listed in the Game Arcade category on the Google Play.
Based on this audit, Letter Pop Ultimate should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Letter Pop Ultimate.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.