This audit was generated on April 11, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| puryfile | #1 | — | — | |||
| remove metadata | #57 | |||||
| metadata remover | #66 | |||||
| batch metadata | #92 | |||||
| exif remover | Not ranked | — | — | |||
| privacy cleaner | Not ranked | — | — | |||
| clean metadata | Not ranked | — | — | |||
| metadata stripper | Not ranked | — | — | |||
| photo metadata | Not ranked | — | — | |||
| document metadata | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
PuryFile secures the top spot for its brand keyword but suffers from poor overall visibility, ranking for only 4 of 10 target keywords and lacking any chart or category placement. Immediate focus should be on keyword expansion, content optimization, and user acquisition to lift the visibility score.
The app ranks #1 for its exact brand keyword "puryfile" with a traffic potential of 18, confirming strong brand recall. Leverage this by using the brand name in the title and subtitle to maintain top placement.
Only 4 of the 10 analyzed keywords rank, yielding a 15% keywords score. High‑traffic terms such as "exif remover" (traffic 60) and "privacy cleaner" (traffic 42) are not ranked, limiting discovery.
Incorporate unranked high‑traffic keywords (e.g., exif remover, privacy cleaner, clean metadata) into the title, subtitle, and keyword field while respecting the 100‑character limit. Use a keyword‑density tool to balance relevance and difficulty (30‑50).
The app is not listed in any category ranking and has a 0% charts score, meaning it isn’t gaining organic traction or downloads to trigger rankings. This is compounded by a 0‑review rating.
A 0‑star rating (no reviews) drags the quality score down to 50%. Implement an in‑app prompt after a successful clean operation to request a 5‑star review, and consider offering a quick tutorial video to encourage positive feedback.
The audit suggests a 50% quality score, often tied to missing localized screenshots, preview videos, or compelling app icon. Competitors like Magic Cleaner use rich screenshots highlighting before/after metadata removal.
Actionable recommendations to improve your visibility
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 14/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
PuryFile has a visibility score of 14 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 11, 2026.
PuryFile is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of PuryFile are Magic Cleaner - Antivirus, Exif Manager, Exif Viewer. These apps appear next to PuryFile on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
PuryFile is listed in the Utilities category on the Apple App Store.
Based on this audit, PuryFile should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to PuryFile.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.