This audit was generated on January 25, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| finance pet | #3 |  |  |    | ||
| pawket | #8 |  |  |      | ||
| pet finance | #9 |  |  |   | ||
| budget petOpportunity | Not ranked | — | — |      | ||
| money habitsOpportunity | Not ranked | — | — |      | ||
| daily budget trackerOpportunity | Not ranked | — | — |      | ||
| expense trackerOpportunity | Not ranked | — | — |    | ||
| savings goal trackerOpportunity | Not ranked | — | — |      | ||
| budget gamificationOpportunity | Not ranked | — | — |     | ||
| financial wellnessOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Digitail - Smarter Pet Care
Lifestyle
Snap Finance
Shopping
Pets Best Pet Health Insurance
Finance
Pawp: 24/7 Vet & Pet Care
Medical
Pets Home: Rehome & Adopt Pets
Lifestyle
MetLife Pet
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Kalshi: Sports, Culture & More
TurboTax: File Your Tax Return
Cash App
PayPal - Pay, Send, Save
Venmo
Intuit Credit Karma
Capital One Mobile
Chime – Mobile Banking
Chase Mobile®: Bank & Invest
Progressive
Fidelity Investments
Rocket Money - Bills & Budgets
OnePay – Mobile Banking
Robinhood: Trading & Investing
Wells Fargo Mobile®
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Pawket shows a solid foundation with a perfect quality score and a top‑3 ranking for the core keyword "finance pet," but suffers from weak keyword coverage, no user reviews, and no chart or category presence, limiting its discoverability.
The app achieved a 100% quality score, indicating strong performance metrics (crash‑free, load time, UI). Maintain this by continuing regular updates and monitoring performance analytics.
Only 3 of the 10 analyzed keywords rank (pawket #8, pet finance #9, finance pet #3). High‑traffic terms like "expense tracker" (traffic 71) and "budget pet" (traffic 44) are not ranked, reducing potential organic traffic.
The app currently has 0 reviews, which hurts credibility and ASO ranking. Reviews influence both conversion and keyword relevance in the App Store algorithm.
Incorporate unranked high‑traffic keywords such as "expense tracker" (traffic 71, difficulty 53) and "budget gamification" (traffic 32) into the app title, subtitle, and keyword field. Prioritize those with difficulty ≤40 for quicker wins.
The app is not ranked in the Finance category and has no chart presence. Boosting downloads through ASO and early‑user acquisition campaigns can unlock category ranking, which in turn improves visibility on the charts.
- 1Revise the app title to include a top keyword (e.g., "Pawket: Finance Pet & Budget Tracker").
- 2Add high‑traffic keywords ("expense tracker", "budget pet", "money habits") to the keyword field and sprinkle them naturally in the subtitle and description.
- 3Launch an in‑app prompt or email campaign to solicit 5‑star reviews from active users within the first week of use.
- 4Create localized screenshots and a short video highlighting the pet‑themed budgeting experience to improve conversion rates.
- 5Run a small Apple Search Ads test targeting the unranked high‑traffic keywords to jump‑start installs and feed the organic ranking algorithm.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1865 characters, providing good keyword density and information for users.
Excellent rating
Your 5.0 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): pet finance.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Pawket: Finance Pet?
Pawket: Finance Pet has a visibility score of 56 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on January 25, 2026.
On how many keywords does Pawket: Finance Pet rank?
Pawket: Finance Pet is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Pawket: Finance Pet?
Based on shared keyword rankings, the most frequent competitors of Pawket: Finance Pet are Digitail - Smarter Pet Care, Pawp: 24/7 Vet & Pet Care, Snap Finance. These apps appear next to Pawket: Finance Pet on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Pawket: Finance Pet in on the Apple App Store?
Pawket: Finance Pet is listed in the Finance category on the Apple App Store.
How can Pawket: Finance Pet improve its App Store Optimization?
Based on this audit, Pawket: Finance Pet should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Pawket: Finance Pet.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.