How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| mymentalpal | #1 | — | ||||
| book based learning | #27 | |||||
| mind growth | #81 | |||||
| meditation sessions | Not ranked | — | — | |||
| mindfulness training | Not ranked | — | — | |||
| daily meditation | Not ranked | — | — | |||
| mental fitness | Not ranked | — | — | |||
| guided meditation | Not ranked | — | — | |||
| mindful habits | Not ranked | — | — | |||
| personal growth | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
myMentalPal has a solid brand presence (rank 1 for its name) and excellent quality rating, but suffers from very low keyword coverage and no category ranking, resulting in a visibility score of 27/100. Immediate focus should be on expanding and optimizing keyword rankings and gaining social proof to boost discoverability.
The app's own name "mymentalpal" ranks #1 with a traffic potential of 48 and a low difficulty of 31, indicating strong brand recognition. Leverage this by keeping the name in the title and subtitle while adding complementary high‑traffic keywords.
Only 3 of the 10 analyzed keywords rank (30%), with high‑traffic terms like "meditation sessions" and "guided meditation" not ranking despite traffic scores of 41‑56. This is the biggest driver of the low visibility score.
The app is not ranked in the Health & Fitness category, preventing it from appearing in category charts and limiting organic discovery. Category ranking is essential for chart eligibility.
Competitors like Headspace and Fabula rank ahead on shared keywords. Identify keywords where they rank lower (e.g., "book based learning" at rank 27) and incorporate them into the keyword field, subtitle, and description.
The app has 0 reviews despite a 4.8 rating. Prompt users to leave reviews after a session and add a prompt for rating in‑app. Positive reviews improve conversion and can slightly influence ranking.
Current title "myMentalPal - Micro Learning" only uses the brand keyword. Add one or two high‑traffic, low‑difficulty keywords (e.g., "guided meditation" or "mindful habits") to the subtitle to capture more search volume without exceeding character limits.
Actionable recommendations to improve your visibility
Your description is 3432 characters, providing good keyword density and information for users.
9 screenshots give users a comprehensive view of your app.
Your 4.8 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Score of 27/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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