Meal Planner & Recipes - Mealz

The exact‑match keyword "mealz" ranks #1 with 59 search volume and a low difficulty of 32, proving strong brand recognition. Leverage this by keeping the brand name prominent in the title and using it in the URL.

Key functional terms like "meal planner" (rank 40, difficulty 78), "grocery list" (unranked, difficulty 64) and "recipe organizer" (unranked, difficulty 46) are missing from the top 100, limiting discoverability for high‑traffic searches.

The app currently has 0 reviews and no rating, which hurts both conversion and algorithmic trust signals. New users are less likely to install without social proof.

Incorporate high‑traffic keywords (e.g., "Meal Planner", "Grocery List", "Recipe Organizer") into the 30‑character title and 80‑character short description while preserving brand identity. This can instantly improve relevance for those searches.

Add the top‑performing unranked keywords to the keyword field (up to 100 characters) and repeat them naturally in the long description. Use synonyms and long‑tail phrases like "weekly meal calendar" and "shopping list manager" to capture additional volume.

Current assets are not mentioned, but improving screenshots with annotated UI (e.g., calendar view, grocery list generation) and adding a 15‑second promo video can raise conversion rates, helping chart rankings.