Google PlayUSUnited Statesen-US

“hair” keyword difficulty & traffic

How hard it is to rank for hair on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
79/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
89/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.13 · traffic vs difficulty

Competitor strength

Moderate

Competitors have moderate strength, so a well-optimized app can climb.

65/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 8k installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 44.5 days ago on average.

Top apps ranking for “hair”

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    Toca Boca Hair Salon 4

    Toca Boca Hair Salon 4

    game educational

    3.8
  2. 2
    Toca Boca Hair Salon 4 NETFLIX

    Toca Boca Hair Salon 4 NETFLIX

    game educational

    4.4
  3. 3
    Hair Salon: Beauty Salon Game

    Hair Salon: Beauty Salon Game

    game casual

    4.4
  4. 4
    Princess - Girls Hair Salon 4+

    Princess - Girls Hair Salon 4+

    game casual

    4.2
  5. 5
    Facetune: Hair, Photo Editor

    Facetune: Hair, Photo Editor

    photography

    4.4
  6. 6
    Hair Salon Games For Kids

    Hair Salon Games For Kids

    game simulation

    4.5
  7. 7
    Girls Hair Salon

    Girls Hair Salon

    game educational

    4.2
  8. 8
    Hair Cuttery

    Hair Cuttery

    lifestyle

    4.8
  9. 9
    Hair Salon Games for Kids 2-5

    Hair Salon Games for Kids 2-5

    game educational

    4.1
  10. 10
    HairHunt: AI Hairstyle Try-On

    HairHunt: AI Hairstyle Try-On

    beauty

    3.9
  11. 11
    HairSnap Hair & Style Analysis

    HairSnap Hair & Style Analysis

    lifestyle

    4.5
  12. 12
    Hair Hub

    Hair Hub

    beauty

    4.3

What the top apps have in common

The words that recur most across the apps ranking for “hair”. Weave the relevant ones into your title, subtitle, and description.

hair×90salon×63girls×12hairstyle×11games×8beauty×7game×7try×7

Frequently asked questions

How hard is it to rank for "hair" on Google Play?

"hair" scores 79 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "hair" get?

It scores 89 out of 100 for search traffic (high), with the top apps for it seeing an estimated 8k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "hair"?

Right now the top apps for "hair" on Google Play include Toca Boca Hair Salon 4, Toca Boca Hair Salon 4 NETFLIX, Hair Salon: Beauty Salon Game, Princess - Girls Hair Salon 4+, Facetune: Hair, Photo Editor. Those are the listings you would need to outrank.

Is "hair" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

Check “hair” in your market, free

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Analyze it free

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