Google PlayUSUnited Statesen-US

otp keywords

1 related search terms around otp on Google Play in United States, the apps that already rank for it, and how hard each one is to win.

Search traffic

High
96/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Difficulty

Hard
78/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.23 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

72/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 25k installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 35 days ago on average.

Top apps ranking for “otp”

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    Google Authenticator

    Google Authenticator

    3.9
  2. 2
    OTP Authenticator App

    OTP Authenticator App

  3. 3
    FreeOTP Authenticator

    FreeOTP Authenticator

    3.1
  4. 4
    Microsoft Authenticator

    Microsoft Authenticator

    4.6
  5. 5
    VerifySMS: Receive OTP Codes

    VerifySMS: Receive OTP Codes

  6. 6
    Authenticator App: 2FA & OTP

    Authenticator App: 2FA & OTP

    4.6
  7. 7
    OTP m-Bank

    OTP m-Bank

    3.8
  8. 8
    OTP Bank HU

    OTP Bank HU

    4.5
  9. 9
    Authenticator 2FA: OTP Backup

    Authenticator 2FA: OTP Backup

    4.3
  10. 10
    Aegis Authenticator - 2FA App

    Aegis Authenticator - 2FA App

    4.7
  11. 11
    OTPx – Secure OTP Sharing

    OTPx – Secure OTP Sharing

  12. 12
    Authenticator App - 2FA - OTP

    Authenticator App - 2FA - OTP

    4.7

What the top apps have in common

The words that recur most across the apps ranking for “otp”. Weave the relevant ones into your title, subtitle, and description.

otp×60authenticator×372fa×25app×24sms×10virtual×6number×6mfa×5

Related keywords

A basket of related long-tail terms usually beats chasing one hard head keyword.

2fa authenticator

Frequently asked questions

How hard is it to rank for "otp" on Google Play?

"otp" scores 78 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "otp" get?

It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 25k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "otp"?

Right now the top apps for "otp" on Google Play include Google Authenticator, OTP Authenticator App, FreeOTP Authenticator, Microsoft Authenticator, VerifySMS: Receive OTP Codes. Those are the listings you would need to outrank.

Is "otp" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

What keywords are related to "otp"?

Related search terms include 2fa authenticator. Building a basket of related long-tail keywords usually beats chasing one hard head term.

Check “otp” in your market, free

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