This audit was generated on June 7, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| formo | #1 | — |  |     | ||
| calorie counter | Not ranked | — | — |      | ||
| food calorie trackerOpportunity | Not ranked | — | — |   | ||
| automatic calorie trackingOpportunity | Not ranked | — | — | | ||
| macronutrient trackerOpportunity | Not ranked | — | — |    | ||
| weight loss appsOpportunity | Not ranked | — | — |     | ||
| nutrition trackerOpportunity | Not ranked | — | — |  | ||
| calorie calculatorOpportunity | Not ranked | — | — | | ||
| food analysisOpportunity | Not ranked | — | — |     | ||
| meal trackerOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Frameo: Share to photo frames
Photography
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
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Step Counter - Pedometer
Flo Ovulation & Period Tracker
Step Tracker Launcher
5Min: Weight Loss Workout
Blood Pressure App
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Formo has excellent user sentiment and a perfect quality score, but its ASO visibility is extremely low due to poor keyword coverage and an unoptimized title. Immediate focus should be on expanding ranked keywords and repurposing the title/description to capture high‑traffic terms.
The app holds a 4.9 rating with 10,189 reviews, indicating strong user satisfaction. Leverage this social proof in screenshots and promotional text to boost conversion rates.
Only 1 of 10 target keywords ("formo") ranks, while high‑traffic terms like "calorie counter" (traffic 81) and "nutrition tracker" (traffic 82) are unranked. Expand the keyword list and embed these terms across title, short description, and keyword tags.
Current title "Formo - Calorie Counter" misses the most searched phrase "Calorie Tracker" and does not include secondary terms. A revised title such as "Formo – AI Calorie Tracker" would capture both brand and primary keyword.
Keywords like "macronutrient tracker" (difficulty 37, traffic 52) and "meal tracker" (difficulty 38, traffic 74) have moderate competition and decent search volume. Incorporate them naturally in the long description and keyword field to win rankings quickly.
With a 0% charts score, the app isn’t appearing in Top‑Charts. Run a short‑term rating campaign, prompt satisfied users for 5‑star reviews, and add a compelling feature graphic to increase install velocity and qualify for chart placement.
- 1Rename the app to include the primary keyword, e.g., "Formo – AI Calorie Tracker" (keep brand first).
- 2Rewrite the short description to embed top‑traffic keywords: "AI calorie tracker, nutrition & macronutrient logging, automatic food analysis."
- 3Add a dedicated keyword list with the following: calorie tracker, food calorie tracker, automatic calorie tracking, macronutrient tracker, nutrition tracker, meal tracker.
- 4Refresh the long description with bullet points that naturally repeat the new keywords and highlight AI‑powered photo analysis.
- 5Launch an in‑app review prompt to capture more 5‑star ratings and create a viral loop to improve chart ranking.
ASO Insights
Actionable recommendations to improve your visibility
Excellent rating
Your 4.9 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Formo - Calorie Counter?
Formo - Calorie Counter has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 7, 2026.
On how many keywords does Formo - Calorie Counter rank?
Formo - Calorie Counter is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Formo - Calorie Counter?
Based on shared keyword rankings, the most frequent competitors of Formo - Calorie Counter are Frameo: Share to photo frames. These apps appear next to Formo - Calorie Counter on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Formo - Calorie Counter in on the Google Play?
Formo - Calorie Counter is listed in the Health & Fitness category on the Google Play.
How can Formo - Calorie Counter improve its App Store Optimization?
Based on this audit, Formo - Calorie Counter should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Formo - Calorie Counter.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.