This audit was generated on June 21, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
5
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| mgm mastercard | #1 | — |  |     | ||
| mgm rewards mastercard | #1 | — | |  | ||
| mgm rewards | #2 | |  |   | ||
| mgm rewards login | #2 | | |  | ||
| mastercard mobile | #3 |  |  |   | ||
| credit card statement | #88 |  |  |      | ||
| credit card manager | Not ranked | — | — |      | ||
| mobile banking | Not ranked | — | — |      | ||
| credit card app | Not ranked | — | — |    | ||
| account balance | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
MGM Rewards
Travel & Local
ChargeStripe - POS Processing
Business
Blaze Mastercard Mobile
Finance
MGM Slots Live - Vegas Casino
Game Casino
Card by FNBO
Finance
TFCU Debit Card Manager
Finance
LEO by MGM Resorts
Business
MasterCard Nearby
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Kalshi: Trade the World Cup
Cash App
Freecash: Earn Money
PayPal - Pay, Send, Save
Venmo
Chime® – Fee-Free Banking
OnePay – Mobile Banking
Trump Accounts: Official App
Capital One Mobile
Chase Mobile
Progressive
Google Wallet
Klarna: Smarter everyday money
Atlas - Rewards Credit Card
Cleo AI: Cash Advance & Money
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
MGM Rewards™ MasterCard app has strong quality metrics and dominant rankings for core brand keywords, but suffers from limited keyword breadth and zero visibility in charts, limiting discovery beyond its core audience.
The app ranks #1 for “mgm mastercard” and “mgm rewards mastercard”, and #2 for “mgm rewards” and “mgm rewards login”, covering 40% of the analyzed high‑traffic brand terms with a combined traffic potential of 138 searches per month.
A perfect 100% quality score indicates strong metadata, visuals, and user experience, reflected in a 4.7‑star rating from over 4,500 reviews, which supports higher conversion rates from impressions to installs.
Only 6 out of 10 targeted keywords are ranked; key generic terms such as “credit card manager”, “mobile banking”, and “credit card app” are not ranked at all despite moderate search volume (8‑25 searches/month). This narrows the discovery funnel beyond brand‑aware users.
The app lacks any presence in global or category charts (Charts Score 0%). Without chart visibility, organic traffic from high‑traffic browsing slots is missed, limiting potential growth especially in the Finance category.
"credit card statement" ranks 88th, and other transactional keywords like “account balance” are unranked. These terms have moderate difficulty and decent search volumes, representing missed high‑intent acquisition opportunities.
The current TOP OPPORTUNITIES list reports no clearly winnable keywords. The focus should therefore be on consolidating existing top rankings and expanding keyword breadth via content optimization rather than chasing low‑impact terms.
- 1Expand the keyword set to include high-intent generic terms (e.g., “credit card manager”, “mobile banking”, “credit card app”) and embed them naturally in the app title, short description, and full description.
- 2Enhance ASO assets (screenshots, video) with text overlays that include target keywords such as “account balance” and “credit card statement” to improve relevance for those queries.
- 3Encourage satisfied users to leave more reviews and prompt for 5‑star ratings to sustain the 4.7‑star rating, which boosts conversion in search results.
- 4Implement a localized keyword strategy for regions where “poker” or “casino” related terms drive traffic, aligning with the MGM brand to capture broader audience segments.
- 5Monitor weekly ranking changes for the currently unranked target keywords and adjust the keyword density in the description when measurable gains appear.
ASO Insights
Actionable recommendations to improve your visibility
Excellent rating
Your 4.7 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 3 keyword(s): mgm mastercard, mgm rewards login, mastercard mobile.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of MGM Rewards™ MasterCard?
MGM Rewards™ MasterCard has a visibility score of 47 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 21, 2026.
On how many keywords does MGM Rewards™ MasterCard rank?
MGM Rewards™ MasterCard is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 5 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of MGM Rewards™ MasterCard?
Based on shared keyword rankings, the most frequent competitors of MGM Rewards™ MasterCard are MGM Rewards, MGM Slots Live - Vegas Casino, Card by FNBO. These apps appear next to MGM Rewards™ MasterCard on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is MGM Rewards™ MasterCard in on the Google Play?
MGM Rewards™ MasterCard is listed in the Finance category on the Google Play.
How can MGM Rewards™ MasterCard improve its App Store Optimization?
Based on this audit, MGM Rewards™ MasterCard should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to MGM Rewards™ MasterCard.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.