This audit was generated on June 8, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
10
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| insurebook | #1 | — |  |     | ||
| insurance policy management | #1 | — |  |    | ||
| insurance crm | #1 | — | |    | ||
| insurance policy organizer | #1 | — | |  | ||
| insure policy management | #1 | — | |  | ||
| policy management app | #2 |  | |   | ||
| insurance lead management | #2 |  |  |   | ||
| agent policy management | #2 | |  |  | ||
| insurance agent tools | #4 |  |  |  | ||
| policy reminders | #8 |  |  |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Android Device Policy
Tools
Insurance Agent App
Finance
Life Reminders: Never Forget
Productivity
MLeads.AI Lead Management CRM
Business
Insurance Agent Policy Manager
Business
MyPolicyData AI Insurance CRM
Business
InsurLink
Business
Insurance Agent
Finance
Reminder AI - Smart Reminders
Productivity
Lead Manager & CRM
Business
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Business chart position
Indeed Job Search
Microsoft Teams
Zoom Workplace
Microsoft Authenticator
DoorDash - Dasher
ADP Mobile Solutions
Amazon Flex
FedEx Mobile
Uber - Driver: Drive & Deliver
LinkedIn: Community & Network
UPS
UKG Pro
Square Point of Sale: Payment
Spark Driver
Workday
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app shows excellent keyword rankings (5 keywords in #1 position) but suffers from zero chart presence, a 0‑star rating, and a low quality score, keeping it out of top rankings. Immediate focus should be on improving store conversion assets and gathering reviews to boost the quality score and drive installs.
The app ranks #1 for five high‑traffic keywords (e.g., "insurance policy management" traffic 39, "insurance crm" traffic 32) with difficulty scores only 20‑40, giving it a 98% keyword score. Maintain these rankings while expanding to related terms.
Charts score is 0%, meaning the app is not in the top 200 of either Global or Category charts despite strong keyword positions. This limits organic discoverability and install volume.
Quality score sits at 50% due to a 0.0 rating, no reviews, and likely missing or low‑quality visuals. This negatively impacts conversion and trust.
Add 5‑6 high‑resolution screenshots, a 30‑second feature video, and restructure the description to include top keywords and clear benefit bullet points. This can raise conversion rates and push the app into the charts.
Implement an in‑app prompt or email campaign to secure at least 20 five‑star reviews within the next 30 days. Positive ratings will boost the quality score and improve ranking algorithms.
- 1Deploy an in‑app review request flow (e.g., after first successful policy entry) to collect a minimum of 20 five‑star reviews in 30 days.
- 2Refresh the Play Store listing: 5 high‑resolution screenshots, an engaging feature video, and a rewritten description that embeds the top‑ranked keywords.
- 3Launch a targeted user‑acquisition campaign (Google UAC) focused on the high‑traffic keywords to generate install volume and break into the top 200 charts.
- 4Add localized store assets for English (US) and Hindi, including translated description and localized screenshots.
- 5Re‑evaluate the app's primary category and consider moving to a sub‑category (e.g., Business > Productivity or Personal Finance) that aligns better with the keyword set.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3930 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 9 keyword(s): insurebook, insurance crm, policy management app.
Good visibility score
Score of 76/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Insurance & Policy Management?
Insurance & Policy Management has a visibility score of 76 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 8, 2026.
On how many keywords does Insurance & Policy Management rank?
Insurance & Policy Management is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 10 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Insurance & Policy Management?
Based on shared keyword rankings, the most frequent competitors of Insurance & Policy Management are MyPolicyData AI Insurance CRM, InsurLink, Android Device Policy. These apps appear next to Insurance & Policy Management on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Insurance & Policy Management in on the Google Play?
Insurance & Policy Management is listed in the Business category on the Google Play.
How can Insurance & Policy Management improve its App Store Optimization?
Based on this audit, Insurance & Policy Management should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Insurance & Policy Management.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.