This audit was generated on June 13, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| ico | #1 | — |  |     | ||
| smart pool management | #20 |  |  |      | ||
| pool water test | #41 |  |  |      | ||
| pool chemical dosing | #57 |  |  |     | ||
| pool water analyzer | #83 |  |  |  | ||
| spa water quality | Not ranked | — | — |     | ||
| water parameter monitoring | Not ranked | — | — |      | ||
| spa monitoring system | Not ranked | — | — |     | ||
| water quality control | Not ranked | — | — |      | ||
| pool maintenance appOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Swimply - Rent Private Pools
Lifestyle
Poolsure Mobile
Tools
PoolControl
Tools
Cueist: Pool Training
Sports
ICO Master: Presales Portfolio
Finance
PoolTherm
Tools
My Chemical Simulator
Game Educational
BWT Pool Manager
Tools
Clear Wave - Water Eject Pro
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Lifestyle chart position
T-Life
Life360: Family Safety & GPS
Verizon Family
KashKick: Get paid to have fun
CineDash
Playful Rewards: Play & Earn
Color Widgets, Theme: iWidgets
Ring - Always Home
Nextdoor: Neighborhood Network
Lemon8 - Lifestyle Community
CashCow - Play & Earn Money
LG ThinQ
DailyGift: Earn Reward
Cash Giraffe: Real Money Games
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
ICO has strong brand visibility (rank 1 for "ico") and a decent quality score, but suffers from a thin keyword footprint and no chart presence, limiting its overall visibility.
The app ranks #1 for its brand term "ico" with 96 search volume and a KEI of 1.45, securing top‑of‑search visibility for the most obvious query.
Quality Score is 65% and rating is 3.8★ from 1,055 reviews, indicating solid user satisfaction that supports conversion once users land on the store page.
Only 5 of the 10 target keywords are ranked; core terms like "spa water quality" and "water parameter monitoring" are not indexed, reducing discoverability for high‑intent users.
Charts Score is 0% (unranked globally and in the Lifestyle category), signalling insufficient install velocity and missed organic traffic from top‑chart listings.
The keyword "pool maintenance app" has 25 monthly searches, low difficulty (24) and an excellent KEI (1.04). The app currently does not rank for it, representing a quick win.
- 1Add the phrase "Pool Maintenance App" (and other high‑KEI terms like "smart pool management") to the app title and short description.
- 2Rewrite the long description to naturally incorporate missing high‑traffic keywords (e.g., "spa water quality", "water parameter monitoring", "pool chemical dosing", "water quality control"). Use bullet points and bold headings for readability.
- 3Launch a targeted install campaign (e.g., Google UAC) to boost daily install volume and push the app into the Lifestyle top charts, then monitor chart ranking.
- 4Implement an in‑app prompt asking satisfied users (4‑5★) to leave a review, aiming to raise the average rating above 4.0 and increase conversion rates.
ASO Insights
Actionable recommendations to improve your visibility
No specific strengths identified
Rating needs improvement
A 3.8 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of ICO – Smart pool/spa partner?
ICO – Smart pool/spa partner has a visibility score of 30 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 13, 2026.
On how many keywords does ICO – Smart pool/spa partner rank?
ICO – Smart pool/spa partner is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of ICO – Smart pool/spa partner?
Based on shared keyword rankings, the most frequent competitors of ICO – Smart pool/spa partner are ICO Master: Presales Portfolio, Swimply - Rent Private Pools, PoolTherm. These apps appear next to ICO – Smart pool/spa partner on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is ICO – Smart pool/spa partner in on the Google Play?
ICO – Smart pool/spa partner is listed in the Lifestyle category on the Google Play.
How can ICO – Smart pool/spa partner improve its App Store Optimization?
Based on this audit, ICO – Smart pool/spa partner should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to ICO – Smart pool/spa partner.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.